For the moment, weight management and wellbeing is a recovering category, at least in the short term, following the declines seen in 2020 and 2021, in line with a return to stronger travel and tourism and the related demand for beach holidays and consumers’ desire to get into shape. However, there are a growing number of bad omens for the category.
In the context of ongoing strong inflation, more than ever, weight management and wellbeing products will be seen as non-essential, similar to cosmeceuticals, and are, therefore, likely to be in lower demand in the short term. Such products are relatively easy to sacrifice during times of economic hardship, as there are many other ways to lose weight and get into shape.
After years of questioning and investigations from nutritionists, doctors and the media, the outlook for weight management and wellbeing is uncertain. However, the future looks much less bleak for two particular categories.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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