Country Report

Weight Management in

Weight Management and Wellbeing in Norway

Nov 2020

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Executive Summary

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2020 IMPACT

The focus on a healthy, homemade diet during the outbreak of COVID-19, leads to a decline in growth for weight management and wellbeing

Weight management and wellbeing was already recording a sharp decline in growth prior to the outbreak of COVID-19, with a decline of 8% recorded in 2019. However, growth is set to decline further in 2020, with a projected 12% decline for the year.

Many Norwegians have a growing scepticism towards weight loss supplements, further impacting the decline seen in 2020

In Norway, sports is seen as one of the best solutions to maintaining a fit and healthy body. Being in contrast to this belief, weight management and wellbeing products suffer from scepticism.

Nutricia Norway AS increases its lead, while direct sellers continue to have a wide share of the landscape

Nutricia Norway AS is set to increase its lead in 2020, offering Nutridrink, the largest offering in supplement nutrition drinks. The company also offers several other smaller brands, with a focus on distribution through chemists/pharmacies, making the products easily accessible to consumers during 2020, despite the outbreak of COVID-19.

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Weight Management Market Sample Report Weight Management Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in Norway with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Weight Management industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.

The Weight Management in Norway market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Weight Management in Norway?
What are the major brands in Norway?
What is the market size of Weight Management in Norway?
What are the major brands in Norway?
Do consumers prefer appetite suppressants, blockers, burners, or craving suppressants?
Are slimming teas popular in Norway?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Weight Management and Wellbeing in Norway - Category analysis

KEY DATA FINDINGS

2020 IMPACT

The focus on a healthy, homemade diet during the outbreak of COVID-19, leads to a decline in growth for weight management and wellbeing

Many Norwegians have a growing scepticism towards weight loss supplements, further impacting the decline seen in 2020

Nutricia Norway AS increases its lead, while direct sellers continue to have a wide share of the landscape

RECOVERY AND OPPORTUNITIES

Growth increases across the forecast period, as consumers reach for slimming teas and supplement nutrition drinks

Supplement nutrition drinks drive high value growth across the forecast period, seen as an easy and convenient solution

Manufacturers promote their products to align with the growing health and wellness trend, aiding sales over the forecast period

CATEGORY DATA

Table 1 Sales of Weight Management and Wellbeing by Category: Value 2015-2020
Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2016-2020
Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2017-2020
Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2020-2025
Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025

Consumer Health in Norway - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

Summary 1 OTC: Switches 2019-2020

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Summary 2 Research Sources

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Megatrends

Country Report

Weight Management and Wellbeing in Norway

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

The focus on a healthy, homemade diet during the outbreak of COVID-19, leads to a decline in growth for weight management and wellbeing

Many Norwegians have a growing scepticism towards weight loss supplements, further impacting the decline seen in 2020

Nutricia Norway AS increases its lead, while direct sellers continue to have a wide share of the landscape

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Weight Management and Wellbeing in Norway - Category analysis

KEY DATA FINDINGS

2020 IMPACT

The focus on a healthy, homemade diet during the outbreak of COVID-19, leads to a decline in growth for weight management and wellbeing

Many Norwegians have a growing scepticism towards weight loss supplements, further impacting the decline seen in 2020

Nutricia Norway AS increases its lead, while direct sellers continue to have a wide share of the landscape

RECOVERY AND OPPORTUNITIES

Growth increases across the forecast period, as consumers reach for slimming teas and supplement nutrition drinks

Supplement nutrition drinks drive high value growth across the forecast period, seen as an easy and convenient solution

Manufacturers promote their products to align with the growing health and wellness trend, aiding sales over the forecast period

CATEGORY DATA

Consumer Health in Norway - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

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