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Country Report

Weight Management in

Weight Management and Wellbeing in South Korea

Nov 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Prospects

Meal replacement sees decline as consumers prefer to eat well

Enhanced understanding of nutrition and physical health among South Korean consumers encouraged them to seek healthier ways to manage weight. The mukslim or “eating well while losing weight” trend is becoming widely popular in the country.

Demand for convenient nutrition stimulates sales of supplement nutrition drinks

The growth in the senior demographic in South Korea supported the growth in demand for products that are both nutritious and easy to swallow. Many elderly consumers find cooking regularly and eating solid meals challenging.

New packaging for supplement nutrition drinks

Consumers who are unwilling to surrender their breakfast look for convenient, odourless and easy to swallow products. As a result, supplement nutrition drinks have become increasingly popular.

Competitive Landscape

Local players benefit from localised marketing

Due to their deep understanding of domestic market drivers and consumer demands, South Korean players registered positive growth in a red ocean market, where international players struggle to thrive. For example, TGRN, a diet supplement manufacturer, promoted its Grn+ brand by utilising the power of celebrity endorsements and viral social media trends in South Korea.

New entrant aims to develop brand loyalty

Dong-A Pharmaceutical, a new entrant in supplement nutrition drinks in 2018, appealed to the philanthropic characteristics of consumers by focusing their marketing on hospitals and care homes. In this way, Dong-A Pharmaceutical aims to capture senior consumers trying supplement nutrition drinks for the first time.

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Samples

Weight Management Market Sample Report Weight Management Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Weight Management industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Weight Management in South Korea market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Weight Management in South Korea?
What are the major brands in South Korea?
What is the market size of Weight Management in South Korea?
What are the major brands in South Korea?
Do consumers prefer appetite suppressants, blockers, burners, or craving suppressants?
Are slimming teas popular in South Korea?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Weight Management and Wellbeing in South Korea - Category analysis

ANALYSIS

Headlines

Prospects

Meal replacement sees decline as consumers prefer to eat well
Demand for convenient nutrition stimulates sales of supplement nutrition drinks
New packaging for supplement nutrition drinks

Competitive Landscape

Local players benefit from localised marketing
New entrant aims to develop brand loyalty

DATAGRAPHICS

Market Sizes

Sales of Weight Management and Wellbeing
Sales Performance of Weight Management and Wellbeing
Sales of Weight Management and Wellbeing by Category

Distribution

Channel Distribution for Weight Management and Wellbeing

Competitive Landscape

Company Shares of Weight Management and Wellbeing
Company Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Company
Market Concentration of Weight Management and Wellbeing by Company
Brand Shares of Weight Management and Wellbeing
Brand Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Brand
Market Concentration of Weight Management and Wellbeing by Brand

CONTEXT

International Contex

Weight Management and Wellbeing Retail Sales by Region
Weight Management and Wellbeing in South Korea

FMCG Index

Weight Management and Wellbeing vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
South Korea vs Other Geographies
Households with a Disposable Income Over USD25,000 - South Korea

Consumer Health in South Korea - Industry Overview

ANALYSIS

Executive Summary

Consumer preference and taste impacts performance
Consumer health posts more moderate retail value sales growth in 2018
Korea Ginseng leads consumer health in 2018
Dynamic distribution for vitamins and dietary supplements
Consumer health is approaching maturing

Appendix

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches

Definitions

Sources

Summary 1 Research Sources

DATAGRAPHICS

Market Sizes

Sales of Consumer Health
Sales Performance of Consumer Health
Sales of Consumer Health by Category

Distribution

Channel Distribution for Consumer Health

Competitive Landscape

Company Shares of Consumer Health
Company Share Performance in Consumer Health
Retail Sales Performance by Company
Market Concentration of Consumer Health by Company
Brand Shares of Consumer Health
Brand Share Performance in Consumer Health
Retail Sales Performance by Brand
Market Concentration of Consumer Health by Brand

CONTEXT

International Contex

Consumer Health Retail Sales by Region
Consumer Health in South Korea

FMCG Index

Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
South Korea vs Other Geographies
Households with a Disposable Income Over USD25,000 - South Korea

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Megatrends

Country Report

Weight Management and Wellbeing in South Korea

New Report Guarantee

Executive Summary

New Report Guarantee

Prospects

Meal replacement sees decline as consumers prefer to eat well

Demand for convenient nutrition stimulates sales of supplement nutrition drinks

New packaging for supplement nutrition drinks

Competitive Landscape

Local players benefit from localised marketing

New entrant aims to develop brand loyalty

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Weight Management and Wellbeing in South Korea - Category analysis

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Consumer Health in South Korea - Industry Overview

ANALYSIS

Executive Summary

Appendix

Definitions

Sources

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Why buy this report?

Want to find out more about this report?

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