Value sales of cough, cold, and allergy (hay fever) remedies will register minimal constant value growth over the forecast period, since, as society returns to a new normal, demand for cough and cold remedies will stabilise. However, the pandemic will have a lasting impact and could dampen value sales somewhat.
The consumer health industry and Taiwanese government is currently in discussion over the possibility of making cough, cold and allergy (hay fever) remedies available in additional retailing channels. Currently, category items are only available via pharmacies and personal drug stores where certified pharmacists are present.
In line with demand for convenient and effective products, and the desire among consumers to take preventative measures, the medicated confectionery and pharyngeal preparations are set to see continued growth. While the performances of these products will weaken somewhat in post-pandemic Taiwan, and consumers will use up the supplies they purchased early in the pandemic before buying more, these products will nonetheless maintain growth over the forecast period due to the frequent issue of the common cold.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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