Despite the strong recovery in 2022, cough, cold and allergy remedies value sales will not return to pre-pandemic levels in the forthcoming period. Nevertheless, cough and cold and allergy remedies will be the fastest developing category in Latvian consumer health market over the forecast period.
Traditional cough and cold remedies may suffer from the competition for more natural products, particularly those that are sea water based. Nevertheless, xylometazoline and phenylephrine-based products will still be popular as a quick and effective solution when feeling unwell with a cold.
Most consumers will continue to rely on advice from friends and family, as well as recommendations from pharmacy staff when choosing cough, cold and allergy (hay fever) remedies in the forecast period. This relatively informal advice usually emphasises combination products as a good all-round fix for a wide variety of ailments.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.See All of Our Definitions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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