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Learn moreNov 2020
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There was a strong upsurge in demand for cough, cold and allergy (hay fever) remedies in the first quarter of 2020 at the peak of the pandemic. In the second quarter demand normalised as consumers went through their stock of cough, cold and allergy (hay fever) remedies.
Combination products will prove to be the most dynamic area of cough, cold and allergy (hay fever) remedies in 2020. Demand for combination products is being underpinned both by budget-consciousness and fast-paced modern lifestyles, with consumers looking for products capable of addressing a wide range of symptoms and conditions, which enable them to avoid taking time out from their busy lifestyles.
Procter & Gamble maintains its position at the top of the rankings in cough, cold and allergy (hay fever) remedies in 2020. The company’s strength in the category is founded entirely on its market-leading Vicks brand, which benefits from high levels of consumer recognition and trust across various generations and socioeconomic groups.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Pakistan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Pakistan, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cough, Cold and Allergy (Hay Fever) Remedies in Pakistan market research report includes:
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This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.