Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in

Cough, Cold and Allergy (Hay Fever) Remedies in Canada

Nov 2020

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Interest in preventive care fuelled by consumer concerns over COVID-19

Demand for cough, cold and allergy (hay fever) remedies increased dramatically in March and April 2020 as a result of stockpiling in response to concerns over COVID-19 and the cold/flu season. The extent of the rise in demand is highlighted by the fact that Benylin alerted consumers of shortages via its website, with the brand taking measures to maximise availability.

Rising demand for more convenient combination products and nasal sprays

Combination products is expected to continue to post strong growth over the forecast period. Consumer appreciation of the convenience and effectiveness of combination products will help to sustain demand, as will growing interest in recently launched products.

Strong brand reputation and marketing key to success of global brands

Johnson and Johnson, through its subsidiary McNeil Consumer Healthcare, remains the overall leader in cough, cold and allergy (hay fever) remedies in value terms. This can be attributed to the popularity of the company’s Tylenol, Benylin and Reactine brands, which offer comprehensive portfolios and actively engage consumers via mass marketing and their web sites.

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Cough, Cold and Allergy Sample Report Cough, Cold and Allergy Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cough, Cold and Allergy (Hay Fever) Remedies in Canada market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Canada?
What are the major brands in Canada?
What is the impact of influenza vaccinations on the sales of cough and cold products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Cough, Cold and Allergy (Hay Fever) Remedies in Canada - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Interest in preventive care fuelled by consumer concerns over COVID-19

Rising demand for more convenient combination products and nasal sprays

Strong brand reputation and marketing key to success of global brands

RECOVERY AND OPPORTUNITIES

Store-based channels to continue leading distribution

Demand continues to peak during traditional cold/flu season

Rising incidence of allergies set to support growth over coming years

CATEGORY DATA

Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2015-2020
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2016-2020
Table 4 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2020
Table 5 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2020-2025
Table 6 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2020-2025

Consumer Health in Canada - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Canada

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Interest in preventive care fuelled by consumer concerns over COVID-19

Rising demand for more convenient combination products and nasal sprays

Strong brand reputation and marketing key to success of global brands

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Cough, Cold and Allergy (Hay Fever) Remedies in Canada - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Interest in preventive care fuelled by consumer concerns over COVID-19

Rising demand for more convenient combination products and nasal sprays

Strong brand reputation and marketing key to success of global brands

RECOVERY AND OPPORTUNITIES

Store-based channels to continue leading distribution

Demand continues to peak during traditional cold/flu season

Rising incidence of allergies set to support growth over coming years

CATEGORY DATA

Consumer Health in Canada - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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