Cough, cold and allergy (hay fever) remedies will register moderate value growth over the forecast period. As COVID-19 restrictions are completely lifted and society returns to normal, this will result in a higher incidence of the common cold and drive demand for cough remedies.
Medicated confectionery is set to be the fastest growing product range within cough, cold and allergy (hay fever) remedies as it continues to be a popular product among consumers and is also bolstered by an expansion of offerings. This a particularly fragmented product area, with new brands arriving all the time, and little brand loyalty.
Antihistamines/allergy remedies (systemic) are expected to register stable growth over the forecast period. Climate change will lead to a higher incidence of allergies.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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