The forecast period is expected see slower growth for cough, cold and allergy (hay fever) remedies as the threat of contagion due to the COVID-19 pandemic continues to subside. The crucial factor here is set to be the pace at which the Philippine government can fully vaccinate, with boosters, the vast majority of its population against the COVID-19 virus.
Filipinos are becoming increasingly aware of the nature and composition of products they give to their children and are thus investing more in buying products specifically designed for children. This trend is set to support growth in sales in paediatric cough, cold and allergy remedies over the forecast period, though growth will slow considerably compared to rates in 2022 and before, at the height of the pandemic.
One of the most important impacts of the COVID-19 pandemic on sales of cough, cold and allergy (hay fever) remedies has been the increased consumer interest in generic medicines. There are two main reasons for the significant increases seen in sales of generic medicines during the pandemic: the requirement for consumers to buy higher volumes of medicines due to high numbers of people falling ill with the COVID-19 virus; and the financial pressures that have been created by the interruptions caused to economic activity in key sectors of the local economy, which have placed pressure on consumer spending power.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.See All of Our Definitions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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