Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in

Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands

Oct 2018

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Executive Summary

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Prospects

Weaker growth due to seasonal factors

Cough, cold and allergy (hay fever) remedies was only partially able to benefit from the more positive economic sentiment in the Netherlands, recording weaker growth in 2017 and 2018 than other large OTC categories. The growth rates for these two years also remained noticeably behind the more vigorous sales increase witnessed in 2016.

The shorter flu season hampers growth in 2018

To a significant extent, annual sales of cough, cold and allergy (hay fever) remedies remain reliant on the impact of seasonal factors. There are two important seasons during which demand spikes.

Antihistamines/allergy remedies buoyed by the rising incidence of hay fever

The second crucial season for cough, cold and allergy (hay fever) remedies is the spring, when allergies surge, especially hay fever. Unsurprisingly, antihistamines/allergy remedies emerged in recent years as the most dynamic category.

Competitive Landscape

Modern grocery retailers gains ground at the expense of chemists/pharmacies

As in most other important OTC categories, sales of cough, cold and allergy (hay fever) remedies are increasingly shifting from chemists/pharmacies to supermarkets and other modern grocery retailers. Drugstores/parapharmacies remains the preferred sales channel by a large distance.

Lofthouse of Fleetwood and GSK Consumer Healthcare continue to lead

Lofthouse of Fleetwood and GSK Consumer Healthcare remained the leading players in cough, cold and allergy (hay fever) remedies in the Netherlands in 2018. The leading position of Lofthouse of Fleetwood reflects the fact that medicated confectionery accounts for the biggest share of value sales in cough, cold and allergy (hay fever) remedies.

New product development remains strong

New product development remained relatively strong in cough, cold and allergy (hay fever) remedies in 2017 and 2018 compared with other established OTC categories. Consequently, several new products showed strong growth.

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Cough, Cold and Allergy Sample Report Cough, Cold and Allergy Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands?
What are the major brands in Netherlands?
What is the impact of influenza vaccinations on the sales of cough and cold products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands - Category analysis

ANALYSIS

Headlines

Prospects

Weaker growth due to seasonal factors
The shorter flu season hampers growth in 2018
Antihistamines/allergy remedies buoyed by the rising incidence of hay fever

Competitive Landscape

Modern grocery retailers gains ground at the expense of chemists/pharmacies
Lofthouse of Fleetwood and GSK Consumer Healthcare continue to lead
New product development remains strong

DATAGRAPHICS

Market Sizes

Sales of Cough, Cold and Allergy (Hay Fever) Remedies
Sales Performance of Cough, Cold and Allergy (Hay Fever) Remedies
Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category

Distribution

Channel Distribution for Cough, Cold and Allergy (Hay Fever) Remedies

Competitive Landscape

Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Company Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Company
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Company
Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Brand Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Brand
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Brand
Private Label in Cough, Cold and Allergy (Hay Fever) Remedies

CONTEXT

International Contex

Cough, Cold and Allergy (Hay Fever) Remedies Retail Sales by Region
Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands

FMCG Index

Cough, Cold and Allergy (Hay Fever) Remedies vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Netherlands vs Other Geographies
Households with a Disposable Income Over USD25,000 - Netherlands

Consumer Health in the Netherlands - Industry Overview

ANALYSIS

Executive Summary

Moderate value growth, largely driven by non-OTC categories
OTC sales are not (yet) lifted by the brighter macroeconomy
Pharmaceutical multinationals dominate, with private label the main rival
Supermarkets gains ground, to the detriment of chemists/pharmacies
Modest value growth over the forecast period

Appendix

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches

Definitions

Sources

Summary 2 Research Sources

DATAGRAPHICS

Market Sizes

Sales of Consumer Health
Sales Performance of Consumer Health
Sales of Consumer Health by Category

Distribution

Channel Distribution for Consumer Health

Competitive Landscape

Company Shares of Consumer Health
Company Share Performance in Consumer Health
Retail Sales Performance by Company
Market Concentration of Consumer Health by Company
Brand Shares of Consumer Health
Brand Share Performance in Consumer Health
Retail Sales Performance by Brand
Market Concentration of Consumer Health by Brand
Private Label in Consumer Health

CONTEXT

International Contex

Consumer Health Retail Sales by Region
Consumer Health in Netherlands

FMCG Index

Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Netherlands vs Other Geographies
Households with a Disposable Income Over USD25,000 - Netherlands

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Megatrends

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands

New Report Guarantee

Executive Summary

New Report Guarantee

Prospects

Weaker growth due to seasonal factors

The shorter flu season hampers growth in 2018

Antihistamines/allergy remedies buoyed by the rising incidence of hay fever

Competitive Landscape

Modern grocery retailers gains ground at the expense of chemists/pharmacies

Lofthouse of Fleetwood and GSK Consumer Healthcare continue to lead

New product development remains strong

Samples

Overview

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Table of Contents

Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands - Category analysis

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Consumer Health in the Netherlands - Industry Overview

ANALYSIS

Executive Summary

Appendix

Definitions

Sources

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Why buy this report?

Want to find out more about this report?

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