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Learn moreOct 2020
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The COVID-19 pandemic has meant that Irish consumers bought more cough, cold and allergy remedies in order to treat themselves at home, due to the lockdown which occurred in the spring and the subsequent social distancing restrictions. The pandemic has influenced consumers to purchase OTC medications as part of preventative health measures to prepare a personalised health kit or medicine cabinet, which has resulted in purchases of traditional cough, cold and allergy remedies in case they may need to treat symptoms of any illness at home.
The increased incidence of heatwaves and generally warmer weather continues to have significant impact on demand for allergy remedies due to global warming which has brought about milder winters and allows for plants to produce more pollen for longer and to change in the kinds of crops being grown in Ireland causing environmental allergies to be on the increase. This has led to growth in demand for oral decongestants and antihistamines/allergy remedies.
Despite the pandemic boosting sales of many categories of OTC medications, including adult cough, cold and allergy remedies, paediatric cough/cold remedies continued to see lower demand as a result of strict regulation by the Irish Health Product Regulatory Authority (HPRA) regarding the sale of cough/cold remedies to younger consumers due to advice from the Food and Drug Administration (FDA) in the US and the Medicines and Healthcare Products Regulatory Agency (MHRA) in the UK which highlighted concerns regarding the safety of cough and cold medicines for use in children, particularly those under two years of age. The use of cough and cold medicines in older children continues to be under review.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cough, Cold and Allergy (Hay Fever) Remedies in Ireland market research report includes:
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This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.