Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in

Cough, Cold and Allergy (Hay Fever) Remedies in Ireland

20 pages, Feb 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Fewer innovations and increased competition from generics expected

Overall sales growth within cough, cold and allergy (hay fever) remedies is expected to slow down over the forecast period. The overall area has reached maturity with sales being limited by fewer innovations and tighter regulations.

Demand for decongestants to remain strong

There is likely to continue to be considerable demand for decongestant products over the forecast period. Coughs and colds remain the most common ailment for consumers.

Regulations for paediatric products to limit sales

Paediatric products will be one of the fastest declining areas over the coming years. Tight regulation will continue to be enforced by the Irish Health Product Regulatory Authority (HPRA) over the sale of cough cold and allergy products to younger consumers.

COMPETITIVE LANDSCAPE

Extreme weather fuels unprecedented sales

The majority of players in the area saw their sales bolstered by unprecedented weather conditions over the first half of 2018. An extended winter that lasted all of spring and a hot summer had a positive impact on sales of cough, cold and allergy (hay fever) remedies.

Intense competition between Reckitt Benckiser and McNeil Healthcare

Reckitt Benckiser was the leading player in 2018, with McNeil Healthcare following closely behind. McNeil’s Benylin remains the best-selling brand as it continues to enjoy strong brand recognition and loyalty, especially among parents.

Cetrine Allergy leads allergy care sales

Rowex is the leading allergy player in Ireland due to the popularity of its Cetrine Allery brand. The company was well placed to benefit from the hot summer and rising incidence of hay fever.

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Cough, Cold and Allergy Sample Report Cough, Cold and Allergy Sample Data

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cough, Cold and Allergy (Hay Fever) Remedies in Ireland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Ireland?
What are the major brands in Ireland?
What is the impact of influenza vaccinations on the sales of cough and cold products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Cough, Cold and Allergy (Hay Fever) Remedies in Ireland - Category analysis

HEADLINES

PROSPECTS

Fewer innovations and increased competition from generics expected

Demand for decongestants to remain strong

Regulations for paediatric products to limit sales

COMPETITIVE LANDSCAPE

Extreme weather fuels unprecedented sales

Intense competition between Reckitt Benckiser and McNeil Healthcare

Cetrine Allergy leads allergy care sales

CATEGORY DATA

Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 3 Sales of Decongestants by Category: Value 2013-2018
Table 4 Sales of Decongestants by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 6 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 7 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 8 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023

Consumer Health in Ireland - Industry Overview

EXECUTIVE SUMMARY

Extreme weather and innovation driving sales in consumer health

Long, cold winter and hot summer create unprecedented opportunities in OTC

Several pharmaceutical players moving to Ireland due to Brexit

Growing focus on internet retailing, but traditional still works for some

Modest growth with opportunities and threats following Brexit

MARKET INDICATORS

Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018

MARKET DATA

Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format: % Value 2013-2018
Table 17 Distribution of Consumer Health by Format and Category: % Value 2018
Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Megatrends

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Ireland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Fewer innovations and increased competition from generics expected

Demand for decongestants to remain strong

Regulations for paediatric products to limit sales

COMPETITIVE LANDSCAPE

Extreme weather fuels unprecedented sales

Intense competition between Reckitt Benckiser and McNeil Healthcare

Cetrine Allergy leads allergy care sales

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Cough, Cold and Allergy (Hay Fever) Remedies in Ireland - Category analysis

HEADLINES

PROSPECTS

Fewer innovations and increased competition from generics expected

Demand for decongestants to remain strong

Regulations for paediatric products to limit sales

COMPETITIVE LANDSCAPE

Extreme weather fuels unprecedented sales

Intense competition between Reckitt Benckiser and McNeil Healthcare

Cetrine Allergy leads allergy care sales

CATEGORY DATA

Consumer Health in Ireland - Industry Overview

EXECUTIVE SUMMARY

Extreme weather and innovation driving sales in consumer health

Long, cold winter and hot summer create unprecedented opportunities in OTC

Several pharmaceutical players moving to Ireland due to Brexit

Growing focus on internet retailing, but traditional still works for some

Modest growth with opportunities and threats following Brexit

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

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