With the normalisation of consumers’ lives after the pandemic in 2023, the current value growth trends for pharyngeal preparations and cough remedies are expected to slow significantly compared with 2022, and it is expected that they will maintain only low single-digit growth rates in the forecast period. On the one hand, while post-COVID-19 and influenza sequelae may continue to present as coughing and throat discomfort, these symptoms usually do not persist indefinitely in most cases.
While China’s birth rate has been consistently declining, the cost of raising children has been steadily increasing. Parents are becoming more meticulous in their approach to child-rearing, and this is reflected in their choice of pharmaceutical products.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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