Medical experts expect that the full impact of seasonal colds and flu will be felt following the ending of restrictions including mask wearing and barriers such as plexiglass in indoor settings. In 2022, signs of their return were already evident, albeit in irregular cycles and with new variants.
Although pharmacies dominate sales of cough, cold and allergy (hay fever) remedies in the United Arab Emirates, e-commerce is likely to offer further competition over the forecast period. With competitive pricing, promotions, benefits and enhanced consumer experience across online and offline platforms, the ability to buy seamlessly anywhere through a positive loyalty reward scheme is likely to attract and retain consumers over the forecast period.
Herbal/traditional ingredients remain popular amid the ongoing trend of preventive health and wellness, and consumer health categories with a herbal/traditional positioning are gaining greater shelf space in the average pharmacy in the United Arab Emirates. This trend is likely to gain further momentum over the forecast period, as some consumers look to perceived safer and more natural options.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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