Cough, cold and allergy (hay fever) remedies is expected to see positive growth over the forecast period. However, this growth will likely be moderate, mainly because the cough, cold and allergy (hay fever) remedies category is mature, and thus demand for these products is expected to remain stable.
For several years, there has been a growing demand from patients to have access to medicines without the need for a medical consultation and, therefore, a prescription. This demand has resulted in a change in the status of many drugs from "dispensed on prescription" to over the counter (OTC) dispensing.
Cough, cold and allergy (hay fever) remedies will likely remain a relatively fragmented category, with many players relying on their loyal consumer base and high product quality. While the majority of the leading brands belong to multinational companies, some domestic brands are expected to maintain a strong position.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.See All of Our Definitions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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