Deodorants in the United Kingdom

Deodorants in the United Kingdom - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Deodorants impacted by more relaxed personal hygiene in 2020

Deodorants sprays continue to lose popularity over other formats

Natural deodorants continue to drive growth in 2020

RECOVERY AND OPPORTUNITIES

Sales of deodorants to continue to fall as consumers are using it less frequently

E-commerce to benefit from online grocery shopping as well as subscriptions

Sustainability is key to future growth

CATEGORY DATA

Table 1 Sales of Deodorants by Category: Value 2015-2020
Table 2 Sales of Deodorants by Category: % Value Growth 2015-2020
Table 3 Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Table 4 NBO Company Shares of Deodorants: % Value 2016-2020
Table 5 LBN Brand Shares of Deodorants: % Value 2017-2020
Table 6 LBN Brand Shares of Premium Deodorants: % Value 2017-2020
Table 7 Forecast Sales of Deodorants by Category: Value 2020-2025
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2020-2025
Table 9 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2020-2025

Beauty and Personal Care in the United Kingdom - Industry Overview

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

SOURCES

Summary 1 Research Sources

CATEGORY DATA

Table 20 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
Table 21 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
Table 23 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
Table 24 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
Table 25 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 26 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 28 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020
Table 29 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020
Table 30 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025
Table 31 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 32 Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 33 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 34 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Table 35 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020
Table 36 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020
Table 37 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2017-2020
Table 38 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2017-2020
Table 39 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2017-2020
Table 40 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025
Table 41 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025
Table 42 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 43 Sales of Bath and Shower by Category: Value 2015-2020
Table 44 Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 45 Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Table 46 NBO Company Shares of Bath and Shower: % Value 2016-2020
Table 47 LBN Brand Shares of Bath and Shower: % Value 2017-2020
Table 48 LBN Brand Shares of Premium Bath and Shower: % Value 2017-2020
Table 49 Forecast Sales of Bath and Shower by Category: Value 2020-2025
Table 50 Forecast Sales of Bath and Shower by Category: % Value Growth 2020-2025
Table 51 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 52 Sales of Colour Cosmetics by Category: Value 2015-2020
Table 53 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 54 NBO Company Shares of Colour Cosmetics: % Value 2016-2020
Table 55 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020
Table 56 LBN Brand Shares of Eye Make-up: % Value 2017-2020
Table 57 LBN Brand Shares of Facial Make-up: % Value 2017-2020
Table 58 LBN Brand Shares of Lip Products: % Value 2017-2020
Table 59 LBN Brand Shares of Nail Products: % Value 2017-2020
Table 60 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020
Table 61 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025
Table 62 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 63 Sales of Deodorants by Category: Value 2015-2020
Table 64 Sales of Deodorants by Category: % Value Growth 2015-2020
Table 65 Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Table 66 NBO Company Shares of Deodorants: % Value 2016-2020
Table 67 LBN Brand Shares of Deodorants: % Value 2017-2020
Table 68 LBN Brand Shares of Premium Deodorants: % Value 2017-2020
Table 69 Forecast Sales of Deodorants by Category: Value 2020-2025
Table 70 Forecast Sales of Deodorants by Category: % Value Growth 2020-2025
Table 71 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2020-2025

CATEGORY DATA

Table 72 Sales of Depilatories by Category: Value 2015-2020
Table 73 Sales of Depilatories by Category: % Value Growth 2015-2020
Table 74 Sales of Women's Razors and Blades by Type: % Value Breakdown 2016-2020
Table 75 NBO Company Shares of Depilatories: % Value 2016-2020
Table 76 LBN Brand Shares of Depilatories: % Value 2017-2020
Table 77 Forecast Sales of Depilatories by Category: Value 2020-2025
Table 78 Forecast Sales of Depilatories by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 79 Sales of Fragrances by Category: Value 2015-2020
Table 80 Sales of Fragrances by Category: % Value Growth 2015-2020
Table 81 NBO Company Shares of Fragrances: % Value 2016-2020
Table 82 LBN Brand Shares of Fragrances: % Value 2017-2020
Table 83 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
Table 84 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
Table 85 Forecast Sales of Fragrances by Category: Value 2020-2025
Table 86 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 87 Sales of Hair Care by Category: Value 2015-2020
Table 88 Sales of Hair Care by Category: % Value Growth 2015-2020
Table 89 Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Table 90 NBO Company Shares of Hair Care: % Value 2016-2020
Table 91 NBO Company Shares of Salon Professional Hair Care: % Value 2016-2020
Table 92 LBN Brand Shares of Hair Care: % Value 2017-2020
Table 93 LBN Brand Shares of Colourants: % Value 2017-2020
Table 94 LBN Brand Shares of Salon Professional Hair Care: % Value 2017-2020
Table 95 LBN Brand Shares of Styling Agents: % Value 2017-2020
Table 96 LBN Brand Shares of Premium Hair Care: % Value 2017-2020
Table 97 Forecast Sales of Hair Care by Category: Value 2020-2025
Table 98 Forecast Sales of Hair Care by Category: % Value Growth 2020-2025
Table 99 Forecast Sales of Hair Care by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 100 Sales of Men’s Grooming by Category: Value 2015-2020
Table 101 Sales of Men’s Grooming by Category: % Value Growth 2015-2020
Table 102 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020
Table 103 Sales of Men's Skin Care by Type: % Value Breakdown 2017-2020
Table 104 NBO Company Shares of Men’s Grooming: % Value 2016-2020
Table 105 LBN Brand Shares of Men’s Grooming: % Value 2017-2020
Table 106 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020
Table 107 Forecast Sales of Men’s Grooming by Category: Value 2020-2025
Table 108 Forecast Sales of Men’s Grooming by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 109 Sales of Oral Care by Category: Value 2015-2020
Table 110 Sales of Oral Care by Category: % Value Growth 2015-2020
Table 111 Sales of Toothbrushes by Category: Value 2015-2020
Table 112 Sales of Toothbrushes by Category: % Value Growth 2015-2020
Table 113 Sales of Toothpaste by Type: % Value Breakdown 2016-2020
Table 114 NBO Company Shares of Oral Care: % Value 2016-2020
Table 115 LBN Brand Shares of Oral Care: % Value 2017-2020
Table 116 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2017-2020
Table 117 LBN Brand Shares of Toothpaste: % Value 2017-2020
Table 118 Forecast Sales of Oral Care by Category: Value 2020-2025
Table 119 Forecast Sales of Oral Care by Category: % Value Growth 2020-2025
Table 120 Forecast Sales of Toothbrushes by Category: Value 2020-2025
Table 121 Forecast Sales of Toothbrushes by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 122 Sales of Skin Care by Category: Value 2015-2020
Table 123 Sales of Skin Care by Category: % Value Growth 2015-2020
Table 124 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2016-2020
Table 125 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2016-2020
Table 126 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2016-2020
Table 127 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2016-2020
Table 128 NBO Company Shares of Skin Care: % Value 2016-2020
Table 129 LBN Brand Shares of Skin Care: % Value 2017-2020
Table 130 LBN Brand Shares of Basic Moisturisers: % Value 2017-2020
Table 131 LBN Brand Shares of Anti-agers: % Value 2017-2020
Table 132 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2017-2020
Table 133 LBN Brand Shares of General Purpose Body Care: % Value 2017-2020
Table 134 LBN Brand Shares of Premium Skin Care: % Value 2017-2020
Table 135 Forecast Sales of Skin Care by Category: Value 2020-2025
Table 136 Forecast Sales of Skin Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 137 Sales of Sun Care by Category: Value 2015-2020
Table 138 Sales of Sun Care by Category: % Value Growth 2015-2020
Table 139 NBO Company Shares of Sun Care: % Value 2016-2020
Table 140 LBN Brand Shares of Sun Care: % Value 2017-2020
Table 141 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020
Table 142 Forecast Sales of Sun Care by Category: Value 2020-2025
Table 143 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025

Beauty and Personal Care in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 144 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 145 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 146 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 147 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 148 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 149 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 150 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 151 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 152 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 153 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

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