Air care will register moderate constant value growth over the forecast period. Population growth will support volume sales.
Consumers have concerns about spray/aerosol air fresheners, with these ranging from their poor quality to environmental issues. Nevertheless, their greater affordability means many consumers will continue to choose them over other more innovative formats over the forecast period.
Consumer awareness of air care in Nigeria remains weak; other than aerosol/spray products, most consumers have limited exposure to other formats. However, as urbanisation rates continue to rise, modern grocery retailers are set to capture a larger volume share over the forecast period.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.See All of Our Definitions
This report originates from Passport, our Air Care research and analysis database.
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