Air care in Australia experienced slower retail volume growth in 2022 due to greater mobility outside of the home, despite some hybrid working measures. With the easing of restrictions in many countries, including Australia, some employees are returning to their workplaces more frequently and consumers are socialising with others again.
Due to ongoing instabilities in the semiconductor supply chain, the automotive industry experienced a stagnant performance towards the end of the review period. This, in turn, caused significant delivery delays that impacted some of Australia's largest automotive brands.
With ongoing hybrid working measures in place heading into the forecast period, many consumers will continue to ensure their living environment is as pleasant and comfortable as possible, which includes the use of air care in the home. Scent innovation is anticipated to be a significant sales driver of air care, as fragrance continues to be a topic of interest for Australian home care consumers.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Air Care
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.
See All of Our DefinitionsThis report originates from Passport, our Air Care research and analysis database.
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