Convenience and improved quality of life are set to continue to be major driving forces of air care retail volume growth over the forecast period. The increased importance of fragrances and their role in creating a pleasing home or working environment conducive to healthy living and wellbeing, will continue to drive the growth of air care.
Consumer demand in air care, driven by convenience, is set to ensure stable and strong growth for electric air fresheners. Wellness and wellbeing trends, coupled with increased brand availability, will bode well for the growth of candle air fresheners.
Over the forecast period, the growing health and wellness trend will play a role in air care development. However, while wellness enthusiasts boosted the sales of air care products during the review period, health enthusiasts are increasingly warning about the use of air care products due to the potential health hazards and exposure to toxic fumes.
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Understand the latest market trends and future growth opportunities for the Air Care industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.See All of Our Definitions
This report originates from Passport, our Air Care research and analysis database.
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