Air fresheners will register healthy constant value and volume growth over the forecast period. Population growth will support volume sales, as will increased overcrowding in urban areas, as many people are forced to flee conflict in rural areas.
Car air fresheners will be the best performer over the forecast period. With an increasing number of Cameroonian consumers buying cars, demand for car air fresheners will grow.
Consumer awareness of air care in Cameroon remains weak; other than aerosol/spray products, most consumers have limited exposure to other formats. However, as urbanisation rates continue to rise, modern grocery retailers are set to capture a larger volume share over the forecast period.
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Air Care
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.
See All of Our DefinitionsThis report originates from Passport, our Air Care research and analysis database.
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