Air care is set to witness decelerating retail volume growth over the forecast period, with candle air fresheners recording a decline. Liquid air fresheners and other air care will outperform other products.
Liquid air fresheners are anticipated to see rapid growth over the forecast period, not only driven by private label brands but also because of the entrance of Glade to the category. The new product claims that the Glade sticks are made with reforested wood, and essential oils, with a fragrance that lasts up to 45 days.
As consumers are anticipated to continue focusing on their physical and mental wellbeing, air care manufacturers are increasingly adding wellness features to their products. This includes essential oils and fragrances that relate to aromatherapy.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, candles, car air fresheners and other air care.See All of Our Definitions
This report originates from Passport, our Air Care research and analysis database.
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