Ice cream is set to record an overall decline, at a modest rate in retail volume terms over the forecast period.
The demand for healthier ice cream will remain a key trend as consumers try to live healthier lifestyles, including when it comes to their snacking habits. Sugar-free options, premium sorbets, and smaller variants of established ice cream lines are examples of this, with new product launches continuing to appear in the market.
The liquorice flavour craze is also being noted in ice cream. In 2023, Isbjørn Lakrispinne launched liquorice options, while Fazer Turkish Pepper launched an ice cream filled with salty liquorice and liquorice coating while also containing pieces of crushed Turkish Pepper.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.See All of Our Definitions
This report originates from Passport, our Ice Cream research and analysis database.
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