Ice cream is expected to post strong single-digit volume CAGR growth over the forecast period. The main drivers will remain the growing interest in more sophisticated flavours and the increasing number of components and variety of formats.
The development of the e-commerce channel is actively taking place in multiple packaged food categories in Georgia and ice cream is no exception. The pandemic has allowed players to enter this channel and extend their business models.
Healthy ice cream, including reduced-sugar and plant-based, is expected to remain niche in the forecast period, primarily due to the fact that, in general, ice cream is perceived as a pleasant indulgence and something that makes consumers happy. Besides that, it is already considered a natural product, because it is made of milk and cream, both very traditional products in Georgia.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in the project Staples. Includes: Non-dairy ice creams (for example, soy or rice-based products, as well as any other dairy-alternative ice creams), should be tracked alongside dairy ice cream in the relevant product subcategory. Rice and soy can be used as dairy substitutes in the manufacture of ice cream, but the product is still equivalent in terms of positioning/marketing and consumer target to standard dairy ice cream.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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