The rising number consumers negatively affected by dairy or opting to turn vegan will drive demand for plant-based ice cream in the forecast period. However, middle- and high-income consumers will remain the core customer of such products due to the premium price attached.
Higher protein foods are increasingly sought after by Costa Ricans, especially in dairy, and as such high protein and lower sugar ice cream could grow in the market. Dos Pinos has launched a higher protein ice cream, but only a limited number of flavours has been offered thus far.
Ice cream is typically an indulgent purchase and therefore many consumers do not want to think about counting calories. Imported brands such as Häagen-Dazs and Ben & Jerry’s are very popular among higher income groups with consumers seeking out highly indulgent options.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in the project Staples. Includes: Non-dairy ice creams (for example, soy or rice-based products, as well as any other dairy-alternative ice creams), should be tracked alongside dairy ice cream in the relevant product subcategory. Rice and soy can be used as dairy substitutes in the manufacture of ice cream, but the product is still equivalent in terms of positioning/marketing and consumer target to standard dairy ice cream.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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