Price is likely to remain a determining factor in consumers’ ice cream purchasing decisions over the early part of the forecast period, as the high levels of inflation and costs of living cut into consumer expenditure. Major grocery retailers such as Pingo Doce and Continente, which often run attractive price promotions, will likely intensify these to move product.
Private label ranges are well developed in ice cream, with a wide offer, offering quality products and embracing key trends such as health and wellness. Continente launched three new flavours of its dairy free vegan ice cream range in in August 2021, providing brownie and caramel, red fruit cheesecake and salted caramel made from coconut cream.
While foodservice is predicted to continue to outperform retail in terms of volume growth rates over the early part of the forecast period, the severity of declines during 2020 means the channel is unlikely to fully recover until 2024. Consumers are likely to return to purchasing artisanal and unpackaged ice cream from local producers which offer exciting and luxury gourmet flavours as they treat themselves in line with strengthening disposable incomes.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Ice Cream industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in the project Staples. Includes: Non-dairy ice creams (for example, soy or rice-based products, as well as any other dairy-alternative ice creams), should be tracked alongside dairy ice cream in the relevant product subcategory. Rice and soy can be used as dairy substitutes in the manufacture of ice cream, but the product is still equivalent in terms of positioning/marketing and consumer target to standard dairy ice cream.See All of Our Definitions
This report originates from Passport, our Ice Cream research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!