Demand for plant-based ice cream offers much potential for growth over the forecast period, albeit from a low base. With consumers continuing to seek our healthier and more sustainable snack choices, more manufacturers are expected to extend their ranges to include vegan products.
High protein ice cream is also expected to become more popular in Hungary over the forecast period . The last few years have seen an uptick in the popularity of protein-rich food, whether this is natural occurring or as a result of fortification.
Hungarian families are increasingly likely to keep take-home ice cream in their freezers (bulk and multi-packs) as it provides a quick and easy dessert solution. Take-home ice cream is also widely viewed as an affordable indulgence, especially in times of economic difficulty.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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