Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in Ecuador

Mar 2021

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

AFH adult incontinence suffers from deep cuts to government spending

The unprecedented economic challenges created by COVID-19 forced Ecuador’s national government to slash public spending in multiple areas in 2020. One of the most notable consequences was a 50% reduction in state expenditure on goods and services.

AFH tissue categories hardest hit by COVID-19 fallout

AFH tissue was worst affected by COVID-19 in 2020, with all categories recording high double-digit declines in volume and current value terms. Demand for these products plummeted in March after the government moved to slow the spread of the pandemic by imposing lockdown measures that included restrictions on movement and the forced closure of public buildings and private businesses such as schools, offices, foodservice and lodging outlets, non-essential retailers etc.

Pandemic compels AFH tissue suppliers to adjust competitive strategies

With demand among foodservice operators collapsing due to lockdown measures, home seclusion and the lack of foreign tourists, AFH tissue suppliers were forced to adopt new competitive strategies in 2020. As foodservice outlets reoriented their focus to home delivery via third-party platforms such as Uber Eats, Rappi and PedidosYa, leading suppliers like Kimberly-Clark and Productos Familia pushed the use of AFH wipers and paper towels for cleaning kitchen surfaces as a way to improve hygiene standards and thereby reduce the risk of COVID-19 spreading among employees.

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Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in Ecuador with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in Ecuador market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in Ecuador?
What are the major brands in Ecuador?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in Ecuador - Category analysis

KEY DATA FINDINGS

2020 IMPACT

AFH adult incontinence suffers from deep cuts to government spending

AFH tissue categories hardest hit by COVID-19 fallout

Pandemic compels AFH tissue suppliers to adjust competitive strategies

RECOVERY AND OPPORTUNITIES

AFH tissue expected to see demand recover from 2021

AFH tissue and wipers poised to benefit from increased hygiene-consciousness

Population ageing will drive expansion of AFH adult incontinence

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2015-2020
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2020
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2020-2025
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2020-2025

Tissue and Hygiene in Ecuador - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in Ecuador

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

AFH adult incontinence suffers from deep cuts to government spending

AFH tissue categories hardest hit by COVID-19 fallout

Pandemic compels AFH tissue suppliers to adjust competitive strategies

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Away-From-Home Tissue and Hygiene in Ecuador - Category analysis

KEY DATA FINDINGS

2020 IMPACT

AFH adult incontinence suffers from deep cuts to government spending

AFH tissue categories hardest hit by COVID-19 fallout

Pandemic compels AFH tissue suppliers to adjust competitive strategies

RECOVERY AND OPPORTUNITIES

AFH tissue expected to see demand recover from 2021

AFH tissue and wipers poised to benefit from increased hygiene-consciousness

Population ageing will drive expansion of AFH adult incontinence

CATEGORY DATA

Tissue and Hygiene in Ecuador - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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