Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in Sweden

Mar 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

The population is ageing

According to “Hälso- och sjukvårds rapporten 2018”, a healthcare report published by Sveriges Kommuner och Landsting, the net cost for healthcare, exclusive of dental and home healthcare, increased by 29% in current terms between 2007 and 2016. The report attributes the cost increase to Sweden’s ageing population and a greater percentage share of the population reaching a costly healthcare age.

Foodservice transactions to rise

Consumer foodservice transactions are expected to increase over the forecast period. A corresponding increase in demand for away-from-home tissue and hygiene is therefore also likely.

Airbnb faces growth obstacles

Unlike other countries, where Airbnb hosts use the platform professionally to short-let multiple apartment properties, this development is unlikely in Sweden. This is because private tenure of housing permits is restrictive and does not allow access to several apartments.

COMPETITIVE LANDSCAPE

Essity is the leading player

Essity AB is the leading player in away-from-home tissue and hygiene. Its position is attributable to its long standing in away-from-home tissue and hygiene, combined with a comprehensive portfolio across product categories.

Essity is innovative

Essity is also a driver of innovation. An example of this is Tork SmartOne, an innovation that dispenses one sheet of toilet paper at a time.

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Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in Sweden market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in Sweden?
What are the major brands in Sweden?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in Sweden - Category analysis

HEADLINES

PROSPECTS

The population is ageing

Foodservice transactions to rise

Airbnb faces growth obstacles

COMPETITIVE LANDSCAPE

Essity is the leading player

Essity is innovative

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2018
Table 4 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2013-2018
Table 5 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2013-2018
Table 6 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2013-2018
Table 7 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
Table 8 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
Table 9 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
Table 10 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023

Tissue and Hygiene in Sweden - Industry Overview

EXECUTIVE SUMMARY

Sustainability, convenience and shifting consumption patterns characterise tissue and hygiene

Sustainability comes to the fore

The competitive environment is concentrated

Non-grocery channels make gains

Tissue and hygiene faces challenges to growth

MARKET INDICATORS

Table 11 Birth Rates 2013-2018
Table 12 Infant Population 2013-2018
Table 13 Female Population by Age 2013-2018
Table 14 Total Population by Age 2013-2018
Table 15 Households 2013-2018
Table 16 Forecast Infant Population 2018-2023
Table 17 Forecast Female Population by Age 2018-2023
Table 18 Forecast Total Population by Age 2018-2023
Table 19 Forecast Households 2018-2023

MARKET DATA

Table 20 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 21 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 22 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 23 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 24 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 25 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 26 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 27 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 28 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in Sweden

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

The population is ageing

Foodservice transactions to rise

Airbnb faces growth obstacles

COMPETITIVE LANDSCAPE

Essity is the leading player

Essity is innovative

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Away-From-Home Tissue and Hygiene in Sweden - Category analysis

HEADLINES

PROSPECTS

The population is ageing

Foodservice transactions to rise

Airbnb faces growth obstacles

COMPETITIVE LANDSCAPE

Essity is the leading player

Essity is innovative

CATEGORY DATA

Tissue and Hygiene in Sweden - Industry Overview

EXECUTIVE SUMMARY

Sustainability, convenience and shifting consumption patterns characterise tissue and hygiene

Sustainability comes to the fore

The competitive environment is concentrated

Non-grocery channels make gains

Tissue and hygiene faces challenges to growth

MARKET INDICATORS

MARKET DATA

SOURCES

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