Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in North Macedonia

Mar 2021

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Executive Summary

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2020 IMPACT

Postponed business activities lead to decreased demand for AFH tissue and hygiene

Disruption of business, travel and horeca due to the COVID-19 pandemic will have a significant negative impact on away-from-home tissue in 2020 overall. Lack of incoming travel flows and a halt to business activities across several areas including government, private enterprise and foodservice have been causing a sharp drop in demand for away-from-home tissue products.

AFH adult incontinence continues to see growth despite the pandemic

The only growth expected within away-from-home tissue and hygiene in current value and retail volume terms will be in AFH adult incontinence. All other product areas are expected to see rapid decline, with AFH napkins seeing the steepest drop.

Producers lower unit prices in a bid to hold on to consumers

In response to the COVID-19 pandemic, there has been little manufacturers could do in terms of the drop in demand for AFH tissue and hygiene. However, some producers have lowered the prices of their products in a bid to encourage continual sales.

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Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in North Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in North Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in North Macedonia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in North Macedonia?
What are the major brands in North Macedonia?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in North Macedonia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Postponed business activities lead to decreased demand for AFH tissue and hygiene

AFH adult incontinence continues to see growth despite the pandemic

Producers lower unit prices in a bid to hold on to consumers

RECOVERY AND OPPORTUNITIES

Immediate recovery for away-from-home tissue and hygiene

The foodservice industry remains highly price-sensitive

Consumers expected to become more accepting of AFH adult incontinence needs

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2015-2020
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2020
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2020-2025
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2020-2025

Tissue and Hygiene in North Macedonia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in North Macedonia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Postponed business activities lead to decreased demand for AFH tissue and hygiene

AFH adult incontinence continues to see growth despite the pandemic

Producers lower unit prices in a bid to hold on to consumers

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Away-From-Home Tissue and Hygiene in North Macedonia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Postponed business activities lead to decreased demand for AFH tissue and hygiene

AFH adult incontinence continues to see growth despite the pandemic

Producers lower unit prices in a bid to hold on to consumers

RECOVERY AND OPPORTUNITIES

Immediate recovery for away-from-home tissue and hygiene

The foodservice industry remains highly price-sensitive

Consumers expected to become more accepting of AFH adult incontinence needs

CATEGORY DATA

Tissue and Hygiene in North Macedonia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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