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Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in Tunisia

Jun 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PRE-COVID-19 PERFORMANCE

Players seek to benefit as consumer foodservice and hotel operators aim to increase patronage

Prior to the COVID-19 outbreak away-from-home tissue and hygiene continued to see sustainable value and volume growth, driven by sales of toilet paper and napkins. Strong growth was driven by a focus on upgrading customer service among consumer foodservice and hotel operators, as they sought to attract more guests.

Use of retail products continues to restrict AFH potential in 2019

Consumer foodservice and hotels offered the greatest opportunities for sales of away-from-home tissue and hygiene products. These channels drive sales growth as they continuously seek to upgrade customer service quality.

Sancella leads due to strong availability and institutional focus, local companies compete strongly with low prices

Sancella SA continued to rank first in away-from-home tissue and hygiene in Tunisia in 2019. The company’s products enjoy widespread distribution, with a focus on institutional sales.

2020 AND BEYOND

COVID-19 impact

In light of the COVID-19 outbreak we have revised our 2019 performance forecasts for both AFH tissue and AFH hygiene; however, these changes contrast each other. In February we predicted marginal 0.

Affected products within away-from-home tissue and hygiene

Normalisation of business activities and travel will take a long time to recover fully. Consequently, return to normal growth and demand is likely in the mid- to long term, rather than in 2020.

Recovery and opportunities

High import costs enable local manufacturers to invest in and enter the category, which may represent a disadvantage to players from other countries. As lockdown restrictions ease consumers may well return to purchasing cheap imported products, but there may be an opportunity for manufacturers to tap into their growing awareness of hygiene by offering added-value products.

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Samples

Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in Tunisia?
What are the major brands in Tunisia?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in Tunisia - Category analysis

HEADLINES

PRE-COVID-19 PERFORMANCE

Players seek to benefit as consumer foodservice and hotel operators aim to increase patronage

Use of retail products continues to restrict AFH potential in 2019

Sancella leads due to strong availability and institutional focus, local companies compete strongly with low prices

2020 AND BEYOND

COVID-19 impact

Affected products within away-from-home tissue and hygiene

Recovery and opportunities

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2014-2019
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2014-2019
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2014-2019
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2019
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2019-2024
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2019-2024

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Urbanisation, modernisation and increasing number of women in formal employment represent ley factors influencing performance in 2019

Société d'Articles Hygiéniques leads an environment dominated by domestic players, although smuggled products also undermine performance

Modernisation and rising number of women in formal employment set to stimulate performance as consumers seek comfort and added value

MARKET INDICATORS

Table 7 Birth Rates 2014-2019
Table 8 Infant Population 2014-2019
Table 9 Female Population by Age 2014-2019
Table 10 Total Population by Age 2014-2019
Table 11 Households 2014-2019
Table 12 Forecast Infant Population 2019-2024
Table 13 Forecast Female Population by Age 2019-2024
Table 14 Forecast Total Population by Age 2019-2024
Table 15 Forecast Households 2019-2024

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2014-2019
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2014-2019
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2015-2019
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2016-2019
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2014-2019
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2019
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2019-2024
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2019-2024

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in Tunisia

New Report Guarantee

Executive Summary

New Report Guarantee

PRE-COVID-19 PERFORMANCE

Players seek to benefit as consumer foodservice and hotel operators aim to increase patronage

Use of retail products continues to restrict AFH potential in 2019

Sancella leads due to strong availability and institutional focus, local companies compete strongly with low prices

2020 AND BEYOND

COVID-19 impact

Affected products within away-from-home tissue and hygiene

Recovery and opportunities

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Away-From-Home Tissue and Hygiene in Tunisia - Category analysis

HEADLINES

PRE-COVID-19 PERFORMANCE

Players seek to benefit as consumer foodservice and hotel operators aim to increase patronage

Use of retail products continues to restrict AFH potential in 2019

Sancella leads due to strong availability and institutional focus, local companies compete strongly with low prices

2020 AND BEYOND

COVID-19 impact

Affected products within away-from-home tissue and hygiene

Recovery and opportunities

CATEGORY DATA

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Urbanisation, modernisation and increasing number of women in formal employment represent ley factors influencing performance in 2019

Société d'Articles Hygiéniques leads an environment dominated by domestic players, although smuggled products also undermine performance

Modernisation and rising number of women in formal employment set to stimulate performance as consumers seek comfort and added value

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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