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Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in Tunisia

Apr 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

AFH adult incontinence records the fastest growth

AFH adult incontinence recorded the fastest growth within away-from-home tissue and hygiene in 2018. This is mainly because more old people in Tunisia are using incontinence products, especially due to the growing number of hospitals and clinics which offer incontinence products in the country.

A positive performance is expected over the forecast period

Away-from-home tissue and hygiene is expected to see continued value sales growth in Tunisia over the forecast period. Sales are expected to be fuelled chiefly by the increasing number of foodservice outlets in the country and changing consumption habits among local consumers.

Away-from-home tissue and hygiene sales to continue being supported by modern lifestyles

Tunisian consumers expect to eat out with greater frequency. Different factors such as traffic, longer commuting distances between work and home, and saving time will result in Tunisian consumers needing to feed themselves when away from home.

COMPETITIVE LANDSCAPE

Sancella remains the main player in away-from-home tissue and hygiene in Tunisia

Sancella SA continues to rank first in away-from-home tissue and hygiene in Tunisia. The company continues to benefit from strong consumer recognition of its global brand, Tork, and from its large product portfolios within away-from-home tissue and hygiene which give it a major competitive advantage.

Domestic players continue to lead away-from-home tissue and hygiene

Domestic players were still positioned in the lead in away-from-home tissue and hygiene in Tunisia in 2018. Local companies tend to produce locally, and thus incur cheaper costs when compared with international companies, which has enabled them to generate strong consumer loyalty to their brands, which are usually more affordable than imported varieties.

Development in key distribution areas set to stimulate growth

Hospitality and consumer foodservice and modern office complexes are set to see robust development over the forecast period. This will support the demand for away-from-home tissue products.

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Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in Tunisia?
What are the major brands in Tunisia?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in Tunisia - Category analysis

HEADLINES

PROSPECTS

AFH adult incontinence records the fastest growth

A positive performance is expected over the forecast period

Away-from-home tissue and hygiene sales to continue being supported by modern lifestyles

COMPETITIVE LANDSCAPE

Sancella remains the main player in away-from-home tissue and hygiene in Tunisia

Domestic players continue to lead away-from-home tissue and hygiene

Development in key distribution areas set to stimulate growth

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

Tissue and hygiene benefits from dynamic lifestyles

Improving consumer awareness and favourable demographic trends drive growth in tissue and hygiene

Domestic players continue to hold the lion’s share

Traditional grocery retailers dominates the distribution network

The outlook is positive for tissue and hygiene in Tunisia

MARKET INDICATORS

Table 7 Birth Rates 2013-2018
Table 8 Infant Population 2013-2018
Table 9 Female Population by Age 2013-2018
Table 10 Total Population by Age 2013-2018
Table 11 Households 2013-2018
Table 12 Forecast Infant Population 2018-2023
Table 13 Forecast Female Population by Age 2018-2023
Table 14 Forecast Total Population by Age 2018-2023
Table 15 Forecast Households 2018-2023

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in Tunisia

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Executive Summary

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PROSPECTS

AFH adult incontinence records the fastest growth

A positive performance is expected over the forecast period

Away-from-home tissue and hygiene sales to continue being supported by modern lifestyles

COMPETITIVE LANDSCAPE

Sancella remains the main player in away-from-home tissue and hygiene in Tunisia

Domestic players continue to lead away-from-home tissue and hygiene

Development in key distribution areas set to stimulate growth

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Away-From-Home Tissue and Hygiene in Tunisia - Category analysis

HEADLINES

PROSPECTS

AFH adult incontinence records the fastest growth

A positive performance is expected over the forecast period

Away-from-home tissue and hygiene sales to continue being supported by modern lifestyles

COMPETITIVE LANDSCAPE

Sancella remains the main player in away-from-home tissue and hygiene in Tunisia

Domestic players continue to lead away-from-home tissue and hygiene

Development in key distribution areas set to stimulate growth

CATEGORY DATA

Tissue and Hygiene in Tunisia - Industry Overview

EXECUTIVE SUMMARY

Tissue and hygiene benefits from dynamic lifestyles

Improving consumer awareness and favourable demographic trends drive growth in tissue and hygiene

Domestic players continue to hold the lion’s share

Traditional grocery retailers dominates the distribution network

The outlook is positive for tissue and hygiene in Tunisia

MARKET INDICATORS

MARKET DATA

SOURCES

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