Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in South Korea

17 pages, Mar 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Rapidly growing elderly population and health care facilities ensure healthy growth of away-from-home hygiene

Away-from-home hygiene saw healthy value growth, solely on the strength of adult incontinence in 2017. South Korea has entered the “aged society” stage, with 14% of the nation’s total population comprising people aged over 65, reaching 6.

AFH paper towels sees consistent demand at public restrooms

Horeca channels have the largest demand for way-from-home paper towels, but business/Industry, hospitals/healthcare and public channels also use paper towels because it is essential to have them in all types of public restrooms. The majority of AFH paper towels are in the interleaf format dispensed from the dispenser whilst rolls are very rarely used because paper towels in restrooms are for drying hands and dispensable paper towels in individual sheets are much easier and more convenient to manage.

Potential growth of AFH wipers across various channels

AFH wipers takes the smallest portion within AFH tissues mainly due to its high cost, but after AFH adult incontinence it showed the highest value growth in 2017. The dry format of AFH wipers is the most demanded type of wipers for professional surface care usage whilst demand for wet wipes is relatively low.

COMPETITIVE LANDSCAPE

Fragmented category sustains non-branded AFH products

There are a multitude of small players within the away-from-home category, making competition highly fragmented. The leading player is Yuhan Kimberly, which offers the most comprehensive line-up of products across the away-from-home tissue category for professional industries and premium products with good quality.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in South Korea market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in South Korea?
What are the major brands in South Korea?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

Want to find out more about this report?

Request more information

Away-From-Home Tissue and Hygiene in South Korea - Category analysis

HEADLINES

PROSPECTS

Rapidly growing elderly population and health care facilities ensure healthy growth of away-from-home hygiene

AFH paper towels sees consistent demand at public restrooms

Potential growth of AFH wipers across various channels

COMPETITIVE LANDSCAPE

Fragmented category sustains non-branded AFH products

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2012-2017
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2015-2017
Table 4 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2016-2017
Table 5 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2016-2017
Table 6 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2016-2017
Table 7 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2012-2017
Table 8 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2017
Table 9 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2017-2022
Table 10 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2017-2022

Tissue and Hygiene in South Korea - Industry Overview

EXECUTIVE SUMMARY

Changing population structure inevitably impacts tissue and hygiene performance

Widely publicised safety issues cause consumers to demand non-toxic products

Yuhan Kimberly’s strength keeps competitors at bay

Internet retailing takes greater sales portion through offering competitive prices

Positive growth potential with market opportunities

MARKET INDICATORS

Table 11 Birth Rates 2012-2017
Table 12 Infant Population 2012-2017
Table 13 Female Population by Age 2012-2017
Table 14 Total Population by Age 2012-2017
Table 15 Households 2012-2017
Table 16 Forecast Infant Population 2017-2022
Table 17 Forecast Female Population by Age 2017-2022
Table 18 Forecast Total Population by Age 2017-2022
Table 19 Forecast Households 2017-2022

MARKET DATA

Table 20 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 21 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 22 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 23 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 24 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 25 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 26 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
Table 27 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 28 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in South Korea

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Rapidly growing elderly population and health care facilities ensure healthy growth of away-from-home hygiene

AFH paper towels sees consistent demand at public restrooms

Potential growth of AFH wipers across various channels

COMPETITIVE LANDSCAPE

Fragmented category sustains non-branded AFH products

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Away-From-Home Tissue and Hygiene in South Korea - Category analysis

HEADLINES

PROSPECTS

Rapidly growing elderly population and health care facilities ensure healthy growth of away-from-home hygiene

AFH paper towels sees consistent demand at public restrooms

Potential growth of AFH wipers across various channels

COMPETITIVE LANDSCAPE

Fragmented category sustains non-branded AFH products

CATEGORY DATA

Tissue and Hygiene in South Korea - Industry Overview

EXECUTIVE SUMMARY

Changing population structure inevitably impacts tissue and hygiene performance

Widely publicised safety issues cause consumers to demand non-toxic products

Yuhan Kimberly’s strength keeps competitors at bay

Internet retailing takes greater sales portion through offering competitive prices

Positive growth potential with market opportunities

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Recently Viewed

Complete Catalogue

Country Reports