Country Report

Away-From-Home Tissue and Hygiene in

Away-From-Home Tissue and Hygiene in South Korea

Apr 2019

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

The average life expectancy in South Korea had increased to 82.7 years in 2017, up from 79.

Potential growth of AFH wipers in different channels

AFH wipers is projected to grow over the forecast period due to the strong interest in hygiene. In the business/industry channel wet wipers are used for cleaning tables and surfaces.

Medical tourism an ever more important growth driver

The gradually increasing number of hospitals is expected to be a major channel for AFH sales over the forecast period due to the ageing society. One of biggest potential reasons for these escalating numbers is medical tourism, with the medical tourism market size being KRW548 billion in 2017 and expected to reach KRW1.

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

AFH tissue and hygiene is highly fragmented with a large number of small local companies present, despite major manufacturers also supplying their products across the various channels in the marketplace. Yuhan Kimberly has been improving the quality of its products, for example it introduced better-dissolving toilet paper for public bathrooms called Kleenex Aircell Jumbo in 2018.

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Away From Home Tissue Sample Report Away From Home Tissue Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Away-From-Home Tissue and Hygiene industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Away-From-Home Tissue and Hygiene industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Away-From-Home Tissue and Hygiene in South Korea market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Away-From-Home Tissue and Hygiene in South Korea?
What are the major brands in South Korea?
What are the most important channels for away-from-home sales?
What are the different applications for away-from-home wipers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Away-From-Home Tissue and Hygiene in South Korea - Category analysis

HEADLINES

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

Potential growth of AFH wipers in different channels

Medical tourism an ever more important growth driver

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

CATEGORY DATA

Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023

Tissue and Hygiene in South Korea - Industry Overview

EXECUTIVE SUMMARY

Demographic changes and organic/natural products influencing tissue and hygiene

Relieving “chemophobia” fears with eco-friendly products and government measures

Yuhan Kimberly remains the clear leader in tissue and hygiene

Growing importance of internet retailing

Slightly slower current value growth expected in tissue and hygiene

MARKET DATA

Table 7 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 8 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 9 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 10 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 11 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 12 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 13 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 14 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 15 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Megatrends

Country Report

Away-From-Home Tissue and Hygiene in South Korea

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Executive Summary

New Report Guarantee

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

Potential growth of AFH wipers in different channels

Medical tourism an ever more important growth driver

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

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Overview

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Table of Contents

Away-From-Home Tissue and Hygiene in South Korea - Category analysis

HEADLINES

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

Potential growth of AFH wipers in different channels

Medical tourism an ever more important growth driver

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

CATEGORY DATA

Tissue and Hygiene in South Korea - Industry Overview

EXECUTIVE SUMMARY

Demographic changes and organic/natural products influencing tissue and hygiene

Relieving “chemophobia” fears with eco-friendly products and government measures

Yuhan Kimberly remains the clear leader in tissue and hygiene

Growing importance of internet retailing

Slightly slower current value growth expected in tissue and hygiene

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

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Megatrends

Country Report

Away-From-Home Tissue and Hygiene in South Korea

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

Potential growth of AFH wipers in different channels

Medical tourism an ever more important growth driver

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Away-From-Home Tissue and Hygiene in South Korea - Category analysis

HEADLINES

PROSPECTS

Ageing society and increasing healthcare needs boost growth of AFH adult incontinence

Potential growth of AFH wipers in different channels

Medical tourism an ever more important growth driver

COMPETITIVE LANDSCAPE

AFH tissue and hygiene remains fragmented

CATEGORY DATA

Tissue and Hygiene in South Korea - Industry Overview

EXECUTIVE SUMMARY

Demographic changes and organic/natural products influencing tissue and hygiene

Relieving “chemophobia” fears with eco-friendly products and government measures

Yuhan Kimberly remains the clear leader in tissue and hygiene

Growing importance of internet retailing

Slightly slower current value growth expected in tissue and hygiene

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

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