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Country Report

Sports Nutrition in

Sports Nutrition in Tunisia

Nov 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Sports nutrition faces challenges from gymnasium closures and lower spending power due to COVID-19

Sales in sports nutrition are driven by the increasing number of Tunisians taking up exercise and seeking a healthier lifestyle. This led to a boom in the opening of gymnasiums and fitness clubs, with consumers typically attending a sessions a couple of times a week.

Fitness fans turn to e-commerce and black market trade to get their protein fix

For fitness fans who continue to adhere to their training schedules during COVID-19, sports nutrition remains more of an essential product. However, in addition to the physical restrictions of the closures of gymnasiums and fitness centres, such venues were also a channel for the sale of sports nutrition, so the closures have also had a further impact on sales in this sense.

Aecor Nutrition maintains top place as category dynamics remain unchanged

Aecor Nutrition remains the leading player in sports nutrition in 2020, thanks to its well-known brands including the top Optimum Nutrition, as well as Scitec Nutrition, Mutant Nutrition, Universal, and Dymatize. The company is present through imports of various brands, with a strong international recognition of the brands among the target consumer audience of bodybuilders.

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Sports Nutrition Market Sample Report Sports Nutrition Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Sports Nutrition industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sports Nutrition industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sports Nutrition in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Sports Nutrition in Tunisia?
What are the major brands in Tunisia?
What is the market size of Sports Nutrition in Tunisia?
What are the major brands in Tunisia?
Do consumers prefer powders, tablets, or RTD?
Do consumers prefer protein, amino acid, whey, or creatine products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Sports Nutrition in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Sports nutrition faces challenges from gymnasium closures and lower spending power due to COVID-19

Fitness fans turn to e-commerce and black market trade to get their protein fix

Aecor Nutrition maintains top place as category dynamics remain unchanged

RECOVERY AND OPPORTUNITIES

Illegal trade gradually declining, giving more opportunities for category

Players to focus on online marketing and e-commerce in order to maintain sales

Serious fitness fans set to drive continued demand, but players need to maintain affordable prices

CATEGORY DATA

Table 1 Sales of Sports Nutrition by Category: Value 2015-2020
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Sports Nutrition: % Value 2016-2020
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2017-2020
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2020-2025
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2020-2025

Consumer Health in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Distribution of Consumer Health by Format: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format and Category: % Value 2020
Table 15 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Sports Nutrition in Tunisia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Sports nutrition faces challenges from gymnasium closures and lower spending power due to COVID-19

Fitness fans turn to e-commerce and black market trade to get their protein fix

Aecor Nutrition maintains top place as category dynamics remain unchanged

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Overview

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Table of Contents

Sports Nutrition in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Sports nutrition faces challenges from gymnasium closures and lower spending power due to COVID-19

Fitness fans turn to e-commerce and black market trade to get their protein fix

Aecor Nutrition maintains top place as category dynamics remain unchanged

RECOVERY AND OPPORTUNITIES

Illegal trade gradually declining, giving more opportunities for category

Players to focus on online marketing and e-commerce in order to maintain sales

Serious fitness fans set to drive continued demand, but players need to maintain affordable prices

CATEGORY DATA

Consumer Health in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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