Driven by increasing promotion via the internet, the wide variety of products and flavours available in both sports protein powder and sports non-protein products is expected to stimulate an increase in new product development, with both categories predicted to record further growth over the forecast period. Sales will also be boosted by growing availability in other distribution channels, especially mass mainstream ones such as supermarkets, hypermarkets, drugstores, and convenience stores.
Sustainability is increasingly moving past becoming a basic trend to becoming a necessary part of staying in business within consumer healthcare and most other FMCG industries. Sports nutrition is a fast-evolving category and, given government efforts to promote less meaty or more sustainable diet, is strongly connected to the issue of global climate change.
A dynamic e-commerce performance is set to continue over the forecast period with the “channel shift” towards the digital landscape becoming permanent. Consumers continue to use e-commerce to search for competitive deals and good price-quality ratio offerings.
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Understand the latest market trends and future growth opportunities for the Sports Nutrition industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sports Nutrition industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
These nutritional products improve physical endurance, increasing muscle growth/development/mass, or speeding recovery after exercise. Sports nutrition is targeted at serious athletes and gym-goers, and their principal purpose is to build muscle and to boost energy. Sports Nutrition tracks two types of products: Protein and Non-Protein. Sports protein include bars, powder and ready-to-drink (RTD) offerings. Sports Non-Protein include products that do not have protein as its core ingredient. They can be used to repair muscle or as energy/endurance booster. Note: Mainstream sports nutrition products such as sports drinks (e.g. Gatorade) or energy drinks (e.g. Red Bull) are not included here. Energy and sports drinks are tracked in the Soft Drinks system.See All of Our Definitions
This report originates from Passport, our Sports Nutrition research and analysis database.
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