The forecast prospects for sports nutrition are relatively healthy, with growth expected to accelerate in 2022 as consumers return to gymnasiums and high-performance races/events. In addition, the healthy lifestyle trend (in which exercise is imperative), will continue to gain greater strength and will encourage consumption of products in this category.
Products such as Maximum Protein, a domestically produced brand of protein, are expanding in the refrigerators of major pharmaceutical chains. This retail strategy adds a new dimension with more consumers able to view products and buy them with ease.
In order to increase sales of sports nutrition through direct sellers, younger distributors who have an active lifestyle will be required. Young adults are more likely to do more sports and sell sports nutrition more effectively since sales are closely related to performance of each distributor.
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Understand the latest market trends and future growth opportunities for the Sports Nutrition industry in Ecuador with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sports Nutrition industry in Ecuador, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sports Nutrition
These nutritional products improve physical endurance, increasing muscle growth/development/mass, or speeding recovery after exercise. Sports nutrition is targeted at serious athletes and gym-goers, and their principal purpose is to build muscle and to boost energy. Sports Nutrition tracks two types of products: Protein and Non-Protein. Sports protein include bars, powder and ready-to-drink (RTD) offerings. Sports Non-Protein include products that do not have protein as its core ingredient. They can be used to repair muscle or as energy/endurance booster. Note: Mainstream sports nutrition products such as sports drinks (e.g. Gatorade) or energy drinks (e.g. Red Bull) are not included here. Energy and sports drinks are tracked in the Soft Drinks system.
See All of Our DefinitionsThis report originates from Passport, our Sports Nutrition research and analysis database.
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