The baby food category is working towards developing healthier, functional food across all categories. Dried baby food, prepared baby food and most important milk formula’s brands are enhancing their health positioning by adding vitamins, organic ingredients, less sugar, or highlighting specific components that protect health.
The illegal trade of milk formula is a common problem in Guatemala. Over the years, small business have emerged on social media selling different leading milk formula brands at cheaper prices.
The Guatemalan government continues to launch campaigns promoting the importance of breastfeeding. In 2021, Guatemala celebrated the 40-year anniversary of signing The International Code of Marketing of Breast-milk Substitutes in which breast milk is protected and encouraged.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Guatemala, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of milk formula, prepared, dried and other baby food.See All of Our Definitions
This report originates from Passport, our Baby Food research and analysis database.
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