Volume growth over the forecast period will continue to be hampered by the decreasing birth rates in Latvia, alongside the fact that many consumers continue to make food for their babies from scratch at home. Liquid standard milk formula is expected to remain the most robustly performing category, with this trend attributed to the fact that the category is still small and thus on an upwards trajectory.
A growing number of Latvian consumers are becoming more health-aware and demanding, paying closer attention to the quality of products. Over the forecast period, organic products are therefore expected to be increasingly popular.
Special baby milk formula is expected to record further growth over the course of the forecast period due to an increase in health problems in children such as allergies. Growing from a small base in the country, the category has potential going forward, meeting the needs of babies with a specific health or feeding issue.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See All of Our DefinitionsThis report originates from Passport, our Baby Food research and analysis database.
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