As the number of women of child-bearing age is decreasing in China and the desire to have children has been dragged down by the pandemic, the number of new-born babies is expected to decline further. This is in spite of the third-child policy, which is likely to have only a limited mediating effect.
Although the overall birth rate in China is decreasing significantly, variations are seen by area. High-tier cities, where the cost of raising a child is high, show low birth rates, while expanding cities where people are moving in have relatively higher birth rates.
Although growing from a much lower base than milk formula, other baby food has been recording the most dynamic growth within baby food. As parents pay more attention to their children’s nutritional requirements, there is a growing focus on what other baby food is available and what benefits it can offer.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of milk formula, prepared, dried and other baby food.See All of Our Definitions
This report originates from Passport, our Baby Food research and analysis database.
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