Stronger competition in prepared baby food is expected to stimulate retail volume and value (constant 2023 prices) growth in the category, supported by the return to busy lifestyles and on-the-go conveniences. Within this environment, consumers are likely to seek baby food with healthy and natural positioning, in pouches and as finger-food snacks.
The gradual drop in birth rates, with a small, temporary rebound in 2021, is expected to continue over 2023 and the forecast period. This trend is informed by the Coronavirus (COVID-19) experience and the rising cost of living at the end of the review period, which have contributed to a feeling of economic instability and insecurity.
Israeli consumers are experiencing large price increases on already high prices. This is largely due to global geopolitical issues, but also local ones, such as: higher housing and food prices; political upheaval around government reform; reduced investments in Israel due to the political situation; and the decreasing value of the national currency compared to other currencies.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of milk formula, prepared, dried and other baby food.See All of Our Definitions
This report originates from Passport, our Baby Food research and analysis database.
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