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Country Report

Baby food in

Baby Food in Ukraine

Oct 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Baby food sees retail volume and current value growth slow in 2020 despite a peak in March due to the lockdown

Baby food retail volume and value sales are expected to see growth slow in 2020 despite a surge in sales in March as consumers stockpiled baby food out of fear they might run out if stores were to close during the lockdown and as they saw shelves being emptied. This temporarily led to higher sales in March, but this increased growth is not expected to be sustained throughout the year as consumers have stock at home to get through.

Other baby food sees an increase in offer of water for babies for drinking and cooking

COVID-19 is not expected to significantly alter consumer behaviour and trends in baby food in 2020. The end of the review period saw the emergence of new products types in other baby food, such as special water for babies for drinking and cooking.

Increasing health awareness influences consumer purchasing behaviour

In the review period, strong interest was seen in goat milk-based products in milk formula and other baby food in Ukraine. Nenni (Motsart Import/Groupe Lactalis) was the pioneer in offering goat milk products.

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Samples

Baby Food Market Sample Report Baby Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Baby food industry in Ukraine with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby food industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby food in Ukraine market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Baby food in Ukraine?
What are the major brands in Ukraine?
How are latest breastfeeding rates impacting retail performance?
Are government initiatives to promote breastfeeding constraining market performance?
What are market opportunities for higher priced functional, organic and ethically sourced baby food?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Baby Food in Ukraine - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Baby food sees retail volume and current value growth slow in 2020 despite a peak in March due to the lockdown

Other baby food sees an increase in offer of water for babies for drinking and cooking

Increasing health awareness influences consumer purchasing behaviour

RECOVERY AND OPPORTUNITIES

Interest in prepared baby food is set to rise due to parents’ busy lifestyles

Social media is anticipated to play a more important role in marketing efforts

Demand for free from lactose and organic baby food is anticipated to grow in line with growing health awareness

CATEGORY DATA

Table 1 Sales of Baby Food by Category: Volume 2015-2020
Table 2 Sales of Baby Food by Category: Value 2015-2020
Table 3 Sales of Baby Food by Category: % Volume Growth 2015-2020
Table 4 Sales of Baby Food by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Baby Food: % Value 2016-2020
Table 6 LBN Brand Shares of Baby Food: % Value 2017-2020
Table 7 Distribution of Baby Food by Format: % Value 2015-2020
Table 8 Forecast Sales of Baby Food by Category: Volume 2020-2025
Table 9 Forecast Sales of Baby Food by Category: Value 2020-2025
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025

Packaged Food in Ukraine - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Sales of packaged food to foodservice outlets is negatively affected by COVID-19
Plant-based protein enters foodservice outlets
Packaged food manufacturers support foodservice outlets during the lockdown

Consumer Foodservice

Lockdown leads to a boost in home delivery
Foodservice outlets offer frozen ready meals for home delivery during the lockdown
Foodservice outlets that offer dishes specific to world cuisines are anticipated to fare well

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2017-2024
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2016-2024
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2015-2020
Table 17 Sales of Packaged Food by Category: Value 2015-2020
Table 18 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 19 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 20 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 21 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 22 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 23 Penetration of Private Label by Category: % Value 2015-2020
Table 24 Distribution of Packaged Food by Format: % Value 2015-2020
Table 25 Distribution of Packaged Food by Format and Category: % Value 2020
Table 26 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 27 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Baby Food in Ukraine

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Baby food sees retail volume and current value growth slow in 2020 despite a peak in March due to the lockdown

Other baby food sees an increase in offer of water for babies for drinking and cooking

Increasing health awareness influences consumer purchasing behaviour

Samples

Overview

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Table of Contents

Baby Food in Ukraine - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Baby food sees retail volume and current value growth slow in 2020 despite a peak in March due to the lockdown

Other baby food sees an increase in offer of water for babies for drinking and cooking

Increasing health awareness influences consumer purchasing behaviour

RECOVERY AND OPPORTUNITIES

Interest in prepared baby food is set to rise due to parents’ busy lifestyles

Social media is anticipated to play a more important role in marketing efforts

Demand for free from lactose and organic baby food is anticipated to grow in line with growing health awareness

CATEGORY DATA

Packaged Food in Ukraine - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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