Other hot drinks will register moderate constant value and volume growth over the forecast period. There is potential to build volume sales, but more product development and marketing is needed to ensure growth over the forecast period.
Over the forecast period, increasing consumer health awareness and in particular the concern around the high sugar content of chocolate-based flavoured powder drinks could dampen volume sales over the forecast period. For such drinks to have a longer-term future, more differentiation is needed, including widening the consumer base, to also attract more adults.
The high sugar content and processed ingredients in chocolate-based flavoured powder drinks are increasingly out of step with the move towards healthier hot drinks, and the health and wellness trend in general. A degree of premiumisation could halt the product area’s decline, with younger adult consumers in particular a potential consumer base.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.See All of Our Definitions
This report originates from Passport, our Other Hot Drinks research and analysis database.
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