Other hot drinks is set to record a steady low-rate year-on-year growth over the forecast period. Consumers are expected to keep occasionally rewarding themselves with more indulgent hot drinks, thereby slightly growing future sales potential despite progressing health and wellness trends and the desire to reduce sugar consumption.
Other plant-based hot drinks consumed to support overall health and wellbeing, represent healthier alternatives to coffee and other caffeinated beverages. As such, these are expected to contribute to growth over the forecast period, by catering to growing trends.
The health and wellness trend and the growing interest in plant-based diets for environmental and animal welfare reasons are encouraging the development and diversification of the range of other plant-based hot drinks on offer in the Austrian market. Consumers are displaying a growing interest in other plant-based hot drinks such as chicory and mushroom coffee.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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