Yerba mate is a hot drink mainly produced in Argentina and Paraguay, although its consumption in Chile dates back centuries and is a traditional product in the south of the country. However, as local consumers became increasingly sophisticated and started to search for new experiences, yerba mate quickly started to lose ground, although this trend appears to be changing, as it has created a stronghold in the south of Chile, where retailers are reporting significant increases in demand.
Flavoured powder drinks are particularly popular for serving in foodservice establishments, offering an affordable option to satisfy a wide variety of consumers. Chocolate-based flavoured powder drinks is particularly popular and is set to sustain some demand through foodservice over the forecast period.
With the threat of the pandemic waning and government aid ending, in addition to a deteriorating economy in Chile, consumers are likely to begin reducing expenditure on non-essential indulgences. In this scenario, other hot drinks such as chocolate-based and non-chocolate-based options will experience subdued growth.
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Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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