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Country Report

Other Hot Drinks in

Other Hot Drinks in Vietnam

17 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Malt-based hot drinks is the main product

Malt-based hot drinks, which is led by Nestlé Vietnam’s Milo, has existed in the country for a long time. In 2017, it continued to record strong growth, thanks to Milo’s constant marketing activities to reach out to new consumers.

Other plant-based hot drinks lead growth

Plant-based hot drinks does not have as large a sales size as malt-based hot drinks, but saw higher growth in 2017. As health awareness rises, many adults who used to drink malt-based hot drinks have switched to plant-based hot drinks, as the latter products are perceived to have less sugar and to be more suitable for the middle-aged and elderly.

COMPETITIVE LANDSCAPE

The category is highly consolidated

With only a few players, other hot drinks is a very consolidated category. In malt-based drinks, Nestlé Vietnam has a dominant share, while in other plant-based hot drinks, Vinacafe Bien Hoa is similarly the leader by some distance.

There is lack of new product development

Due to the consolidated nature of the category, with little threat to the positions of the leading players, there were no notable new products launched in 2017. Industry players instead continue to engage in branding activities to maintain a high profile.

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Other Hot Drinks Market Sample Report Other Hot Drinks Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Other Hot Drinks industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Hot Drinks industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Hot Drinks in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Other Hot Drinks in Vietnam?
What are the major brands in Vietnam?
What is the growth potential of other hot drinks such as chocolate drinks, oat-based drinks, and yerba mate?
What role does vending play in the hot chocolate drinks market?
Have there been any key new hot drinks products, brand extensions, or other emerging trends in the past year?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Hot Drinks market research database.

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Other Hot Drinks in Vietnam - Category analysis

HEADLINES

PROSPECTS

Malt-based hot drinks is the main product

Other plant-based hot drinks lead growth

COMPETITIVE LANDSCAPE

The category is highly consolidated

There is lack of new product development

CATEGORY DATA

Table 1 Retail Sales of Other Hot Drinks by Category: Volume 2012-2017
Table 2 Retail Sales of Other Hot Drinks by Category: Value 2012-2017
Table 3 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2012-2017
Table 4 Retail Sales of Other Hot Drinks by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Other Hot Drinks: % Retail Value 2013-2017
Table 6 LBN Brand Shares of Other Hot Drinks: % Retail Value 2014-2017
Table 7 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2017-2022
Table 8 Forecast Retail Sales of Other Hot Drinks by Category: Value 2017-2022
Table 9 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2017-2022
Table 10 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2017-2022

Hot Drinks in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Healthy growth for hot drinks in Vietnam in 2017

Food safety is still a major concern but other factors arise

Competitive landscape is stable with little change in 2017

New product developments were scarce

Hot drinks will continue to grow

MARKET DATA

Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2012-2017
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2012-2017
Table 13 Retail Sales of Hot Drinks by Category: Volume 2012-2017
Table 14 Retail Sales of Hot Drinks by Category: Value 2012-2017
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2012-2017
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2012-2017
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2012-2017
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2012-2017
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2012-2017
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2013-2017
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2014-2017
Table 23 Retail Distribution of Hot Drinks by Format: % Volume 2012-2017
Table 24 Retail Distribution of Hot Drinks by Format and Category: % Volume 2017
Table 25 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
Table 27 Forecast Retail Sales of Hot Drinks by Category: Volume 2017-2022
Table 28 Forecast Retail Sales of Hot Drinks by Category: Value 2017-2022
Table 29 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
Table 31 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 33 Forecast Total Sales of Hot Drinks by Category: Total Volume 2017-2022
Table 34 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022

Megatrends

Country Report

Other Hot Drinks in Vietnam

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Executive Summary

New Report Guarantee

PROSPECTS

Malt-based hot drinks is the main product

Other plant-based hot drinks lead growth

COMPETITIVE LANDSCAPE

The category is highly consolidated

There is lack of new product development

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Overview

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Table of Contents

Other Hot Drinks in Vietnam - Category analysis

HEADLINES

PROSPECTS

Malt-based hot drinks is the main product

Other plant-based hot drinks lead growth

COMPETITIVE LANDSCAPE

The category is highly consolidated

There is lack of new product development

CATEGORY DATA

Hot Drinks in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Healthy growth for hot drinks in Vietnam in 2017

Food safety is still a major concern but other factors arise

Competitive landscape is stable with little change in 2017

New product developments were scarce

Hot drinks will continue to grow

MARKET DATA

SOURCES

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