Demand for chocolate-based flavoured powder drinks is predicted to rise further over the forecast period, to continue outperforming malt-based hot drinks and non-chocolate-based flavoured powder drinks in Australia. The potential of chocolate-based options will mean further competition amongst all key players as they attempt to gain consumers’ attention, and share.
With an increasing number of Australians adopting vegan diets, the demand for plant-based alternatives has the potential for growth within other hot drinks. While growth is expected to be limited, there is opportunity for brands to leverage the niche of other plant-based hot drinks.
The health and wellness trend continues to gain momentum across multiple industries and could be considered by players in other hot drink when positioning their products. There is untapped potential in the health and wellness space for other hot drinks, as there is more to consumer preferences than simply offering reduced or zero sugar offering.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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