Executive Summary

Mar 2019
PROSPECTS
Health and wellness trend will continue to have a negative impact on chocolate-based flavoured powder drinks

Chocolate-based flavoured powder drinks, the only type of other hot drinks available in Finland, have suffered from negative attitudes towards chocolate-based products. Chocolate-based flavoured powder drinks are mainly consumed by children, and more health-conscious parents are limiting the amounts they let their children consume.

Organic chocolate-based flavoured powder drinks help to lift the average unit price

Organic chocolate-based flavoured powder drinks saw a sales boost in the review period, and demand is expected to increase in the forecast period. There are organic products available in several price bands.

Raw chocolate powders will continue to attract new consumers

Raw chocolate powders, which emerged in the review period, are predicted to experience a positive growth trend during the forecast period. These products are sold in smaller quantities and have notably higher unit prices per kilogramme, and hence have a stronger impact on value than volume sales.

COMPETITIVE LANDSCAPE
Chocolate-based flavoured powder drinks continue to be led by multinationals

Chocolate-based flavoured powder drinks is led in value by Mondelez Finland, followed by Suomen Nestlé. Both companies saw their shares decrease over the review period.

Private label sales stable thanks to value-added launches

Private label saw a steady performance over the review period. At the beginning of the review period, the economic downturn helped to boost sales.

Smaller health and wellness positioned brands emerging

Various organic brands gained share in the review period. These included Aduki’s Clipper and Func Foods Finland’s CoCoVi, both of which moved up the share rankings.

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Other Hot Drinks in Finland

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Overview

Discover the latest market trends and uncover sources of future market growth for the Other Hot Drinks industry in Finland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Hot Drinks industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Hot Drinks in Finland market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Other Hot Drinks in Finland?
  • What are the major brands in Finland?
  • What is the growth potential of other hot drinks such as chocolate drinks, oat-based drinks, and yerba mate?
  • What role does vending play in the hot chocolate drinks market?
  • Have there been any key new hot drinks products, brand extensions, or other emerging trends in the past year?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Hot Drinks market research database.

Other Hot Drinks in Finland - Category analysis

HEADLINES

PROSPECTS

Health and wellness trend will continue to have a negative impact on chocolate-based flavoured powder drinks
Organic chocolate-based flavoured powder drinks help to lift the average unit price
Raw chocolate powders will continue to attract new consumers

COMPETITIVE LANDSCAPE

Chocolate-based flavoured powder drinks continue to be led by multinationals
Private label sales stable thanks to value-added launches
Smaller health and wellness positioned brands emerging

CATEGORY DATA

Table 1 Retail Sales of Other Hot Drinks by Category: Volume 2013-2018
Table 2 Retail Sales of Other Hot Drinks by Category: Value 2013-2018
Table 3 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2013-2018
Table 4 Retail Sales of Other Hot Drinks by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Other Hot Drinks: % Retail Value 2014-2018
Table 6 LBN Brand Shares of Other Hot Drinks: % Retail Value 2015-2018
Table 7 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2018-2023
Table 8 Forecast Retail Sales of Other Hot Drinks by Category: Value 2018-2023
Table 9 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2018-2023
Table 10 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2018-2023

Hot Drinks in Finland - Industry Overview

EXECUTIVE SUMMARY

Hot drinks value grows faster than volume over the review period
Organic products present in all areas of hot drinks in 2018; functionality important in tea
Large coffee manufacturers lead hot drink sales; private label has managed to maintain its share
Added-value products launched in 2018 as consumers become less price-sensitive
Less hot drinks will be consumed overall, but consumers are willing to pay more for quality, and health and wellness properties

MARKET DATA

Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2013-2018
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2013-2018
Table 13 Retail Sales of Hot Drinks by Category: Volume 2013-2018
Table 14 Retail Sales of Hot Drinks by Category: Value 2013-2018
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2013-2018
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2013-2018
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2013-2018
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2013-2018
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2014-2018
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2015-2018
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2013-2018
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2013-2018
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2018
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2018-2023
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2018-2023
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2018-2023
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023

SOURCES

Summary 1 Research Sources