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Country Report

Bottled Water in

Bottled Water in Australia

25 pages, Mar 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Bottled water benefits from increasing health-consciousness

Due to growing health-consciousness, bottled water has become increasingly seen as a grocery staple. In fact, the Australasian Bottled Water Institute estimates that around 10% of Australians’ total water consumption derives from bottled water.

Unit prices under growing pressure

Average unit price in bottled water remained under pressure in 2017 as private label products continued to experience strong growth. The growing shelf space occupied by private label products has also led to the commoditisation of bottled water and intensified competition and promotional activity within the category.

Container deposit scheme to impact bottled water

The container deposit scheme is set to impact bottled water over the forecast period. It came into effect on 1 December 2017 in New South Wales and will be implemented in Queensland from 1 November 2018.

COMPETITIVE LANDSCAPE

Private label products continue to gain share

Private label products continued to gain share in bottled water in 2017. Over the review period Coca-Cola Amatil was the company most affected by this, suffering a notable decline in share as major supermarkets allocated more shelf space to their private label products.

Coca-Cola Amatil records the heaviest share decline

Coca-Cola Amatil suffered the heaviest decline in value share in bottled water over the review period. This was chiefly due to strong competition from private label, a trend that is anticipated to continue.

Schweppes Australia gains share over the review period

Schweppes Australia saw both its value and volume share in bottled water grow over the review period, with Frantelle being its leading brand in volume terms and Schweppes in value terms. Schweppes Australia continues to invest in competitive pricing.

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Bottled Water Market Sample Report Bottled Water Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Bottled Water industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bottled Water industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bottled Water in Australia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Bottled Water in Australia?
What are the major brands in Australia?
How important is the direct selling method of distribution in Australia for bottled water sales?
What impact have environmental issues (such as sustainable packaging) had on consumer attitudes, category volumes, packaging formulations and/or product innovation in Australia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

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Bottled Water in Australia - Category analysis

HEADLINES

PROSPECTS

Bottled water benefits from increasing health-consciousness

Unit prices under growing pressure

Container deposit scheme to impact bottled water

COMPETITIVE LANDSCAPE

Private label products continue to gain share

Coca-Cola Amatil records the heaviest share decline

Schweppes Australia gains share over the review period

CATEGORY DATA

Table 1 Off-trade Sales of Bottled Water by Category: Volume 2012-2017
Table 2 Off-trade Sales of Bottled Water by Category: Value 2012-2017
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2013-2017
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2014-2017
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2013-2017
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2014-2017
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2017-2022
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2017-2022
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022

Soft Drinks in Australia - Industry Overview

EXECUTIVE SUMMARY

Soft drinks records stronger growth in 2017

Health and wellness a defining trend

Coca-Cola Amatil remains the leading player in soft drinks

Craft and premiumisation trends reflected in new product development

Stronger growth expected over the forecast period

MARKET DATA

Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2012-2017
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2012-2017
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2012-2017
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2012-2017
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
Table 42 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2017-2022
Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2017-2022

Megatrends

Country Report

Bottled Water in Australia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Bottled water benefits from increasing health-consciousness

Unit prices under growing pressure

Container deposit scheme to impact bottled water

COMPETITIVE LANDSCAPE

Private label products continue to gain share

Coca-Cola Amatil records the heaviest share decline

Schweppes Australia gains share over the review period

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Bottled Water in Australia - Category analysis

HEADLINES

PROSPECTS

Bottled water benefits from increasing health-consciousness

Unit prices under growing pressure

Container deposit scheme to impact bottled water

COMPETITIVE LANDSCAPE

Private label products continue to gain share

Coca-Cola Amatil records the heaviest share decline

Schweppes Australia gains share over the review period

CATEGORY DATA

Soft Drinks in Australia - Industry Overview

EXECUTIVE SUMMARY

Soft drinks records stronger growth in 2017

Health and wellness a defining trend

Coca-Cola Amatil remains the leading player in soft drinks

Craft and premiumisation trends reflected in new product development

Stronger growth expected over the forecast period

MARKET DATA

APPENDIX

Fountain sales in Australia

Trends

SOURCES

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