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Overview:
Understand the latest market trends and future growth opportunities for the Bottled Water industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bottled Water industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Bottled Water in Taiwan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Bottled Water in Taiwan?
- To what extent are health considerations impacting consumption of Bottled Water in Taiwan?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Bottled Water in Taiwan?
- Which are the leading brands in Bottled Water in Taiwan?
- What potential exists for multinational or domestic soft drinks companies to expand in Taiwan?
- How are products distributed in Bottled Water in Taiwan?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Bottled Water?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Bottled Water in Taiwan - Category analysis
KEY DATA FINDINGS
2020 IMPACT
COVID-19 undermines on-trade demand but leaves off-trade unscathed
Healthy image and intense price competition continue to drive strong growth in off-trade volume sales of carbonated bottled water
Uni-President Enterprises Corp benefits from retail synergies but lacks a strong presence in carbonated bottled water
RECOVERY AND OPPORTUNITIES
Premiumisation will drive a modest acceleration in off-trade value sales growth of bottled water
Carbonated bottled water will face increased competition from other types of soft drinks
Local players to bet on alkaline water
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2015-2020
Table 2 Off-trade Sales of Bottled Water by Category: Value 2015-2020
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2015-2020
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2016-2020
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2017-2020
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2016-2020
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2017-2020
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2020-2025
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2020-2025
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2020-2025
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2020-2025
Soft Drinks in Taiwan - Industry Overview
EXECUTIVE SUMMARY
COVID-19 impact on soft drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for soft drinks?
Chart 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
Chart 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
Chart 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025
Chart 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2015-2020
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2015-2020
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
APPENDIX
Fountain sales in Taiwan
Trends
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources