There is evidence that purified water is increasingly gaining consumers from mineral water, and soda siphon players, as middle and low-income social groups tend not to identify significant differences between mineral and table water. Across the forecast period, demand for still purified water will be driven by the expansion of bulk water and of hot and cold dispensers at home, allowing new consumption occasions, including the preparation of yerba mate, hot tea, soup, and powder juices.
The pandemic has boosted health and wellness, and is reshaping consumer decision making in Argentina. As a result, bottled water is set to benefit.
Flavoured water sales are expected to gain ground over the forecast period, helped by the perception that these are healthier than carbonates. Moreover, total volume sales rose over the review period, with value-priced offerings appealing to medium and low socioeconomic groups, including the launch of Brio by Aguas Danone de Argentina in July 2021.
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Understand the latest market trends and future growth opportunities for the Bottled Water industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Bottled Water
This category is the aggregation of still bottled water (spring, mineral & purified), carbonated bottled water (spring, mineral & purified), flavoured bottled water and functional bottled water. Bulk bottled water is split out separately. It is defined as packaged drinking water – purified, spring or mineral – that is packaged in a container of 8 litres or larger. The bulk bottled water data types apply to Still Bottled Water and Carbonated Bottled Water but do not apply to functional or flavoured bottled water. Bulk water is classified according to the new Bulk retail volume and Bulk retail value data type regardless of channel of sale: bulk water sold via retail locations and bulk water delivered direct to a consumer’s home is included. Bulk water sold to institutions (offices, schools etc.) remains excluded.
See All of Our DefinitionsThis report originates from Passport, our Bottled Water research and analysis database.
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