The health trend is expected to continue to drive growth in bottled water over the forecast period, pushed even further by the product labelling regulation which was implemented in January 2020 to make consumers aware of high-sugar drinks. As many carbonated products carry the red sugar label, some consumers are likely to reduce their carbonate consumption and shift to healthier categories such as functional bottled water which, despite being flavoured, is perceived as being healthier.
Water bars and soda streams are popular in Israel. Since the unit price of bottled water has increased due to additional deposits added to 1.
The consumption of carbonated bottled water is expected to rise over the forecast period as the category is also gaining popularity thanks to increased health awareness, as well as the appeal of Soda Stream and other rising trends. Carbonated bottled water used to be mostly consumed by older audiences, although the age of consumers is declining as demand grows for this category.
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Understand the latest market trends and future growth opportunities for the Bottled Water industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bottled Water industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This category is the aggregation of still bottled water (spring, mineral & purified), carbonated bottled water (spring, mineral & purified), flavoured bottled water and functional bottled water. Bulk bottled water is split out separately. It is defined as packaged drinking water – purified, spring or mineral – that is packaged in a container of 8 litres or larger. The bulk bottled water data types apply to Still Bottled Water and Carbonated Bottled Water but do not apply to functional or flavoured bottled water. Bulk water is classified according to the new Bulk retail volume and Bulk retail value data type regardless of channel of sale: bulk water sold via retail locations and bulk water delivered direct to a consumer’s home is included. Bulk water sold to institutions (offices, schools etc.) remains excluded.See All of Our Definitions
This report originates from Passport, our Bottled Water research and analysis database.
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