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Learn moreDec 2020
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While on-trade sales of bottled water slumped in 2020 as a result of the COVID-19 pandemic, off-trade sales saw increased growth as health awareness increased. According to The Water Gap – WaterAid’s State of the World’s Water 2018, a report from the charity WaterAid, India has the world’s largest population without access to safe water close to home (163 million people).
The COVID-19 pandemic has fast-tracked the health revolution that was developing pre-pandemic, which has helped the emergence of new products in bottled water. In 2018, AV Organics launched Evocus H2O, India’s first black alkaline bottled water brand.
Fake or illegal water bottling plants continue to pose a challenge to the legitimate industry. In India, there are individuals who sell water using fake brand names or a loose copy of the brand name.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Bottled Water industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Bottled Water industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.