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Country Report

Bottled Water in

Bottled Water in Lithuania

22 pages, Mar 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Cold weather and tax increases correct performance

Bottled water sales are highly dependent on weather conditions in Lithuania, especially during the summer period. The summer in 2017 turned out to be quite short in terms of hot days and sales of bottled water were therefore hampered.

Still alternatives gain share

The health and wellness trend, together with significant advertising efforts by key players, is reshaping the Lithuanian bottled water category. Carbonated bottled water was historically the main choice of Lithuanian consumers.

Shift to bottled water

Some interesting shifts are also evident within still bottled water. Still bottled water recorded the strongest off-trade volume growth in 2017 within bottled water, with further trends indicating that it will become the largest category during the forecast period.

COMPETITIVE LANDSCAPE

Leaders hold their positions

Birštono Mineraliniai Vandenys & Ko remained the key player in bottled water in 2017. The company enjoys a strong reputation and operates the well-known brands such as Vytautas and Birute in carbonated bottled water and Akvile in still bottled water.

Category consolidation continues

Bottled water is moving towards consolidation in Lithuania. The two leading players, Birštono Mineraliniai Vandenys & Ko and Neptuno Vandenys, have either a historically strong position or a strong global player behind them.

Premium brands perform well

Although being quite a price sensitive category, bottled water has several exceptions. Firstly, sales of the premium Vittel brand demonstrated quite a stable result.

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Bottled Water Market Sample Report Bottled Water Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Bottled Water industry in Lithuania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bottled Water industry in Lithuania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bottled Water in Lithuania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Bottled Water in Lithuania?
What are the major brands in Lithuania?
How important is the direct selling method of distribution in Lithuania for bottled water sales?
What impact have environmental issues (such as sustainable packaging) had on consumer attitudes, category volumes, packaging formulations and/or product innovation in Lithuania?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

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Bottled Water in Lithuania - Category analysis

HEADLINES

PROSPECTS

Cold weather and tax increases correct performance

Still alternatives gain share

Shift to bottled water

COMPETITIVE LANDSCAPE

Leaders hold their positions

Category consolidation continues

Premium brands perform well

CATEGORY DATA

Table 1 Off-trade Sales of Bottled Water by Category: Volume 2012-2017
Table 2 Off-trade Sales of Bottled Water by Category: Value 2012-2017
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2012-2017
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2013-2017
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2014-2017
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2013-2017
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2014-2017
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2017-2022
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2017-2022
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022

Soft Drinks in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Changes in consumption continue

Healthier products gain share

Combination of international and domestic players

Limited new product development

Products with a focus on health and wellness will be in favour

MARKET DATA

Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2012-2017
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2012-2017
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
Table 31 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
Table 32 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
Table 36 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
Table 37 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
Table 38 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
Table 39 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
Table 40 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2017-2022
Table 41 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2017-2022

Megatrends

Country Report

Bottled Water in Lithuania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Cold weather and tax increases correct performance

Still alternatives gain share

Shift to bottled water

COMPETITIVE LANDSCAPE

Leaders hold their positions

Category consolidation continues

Premium brands perform well

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Bottled Water in Lithuania - Category analysis

HEADLINES

PROSPECTS

Cold weather and tax increases correct performance

Still alternatives gain share

Shift to bottled water

COMPETITIVE LANDSCAPE

Leaders hold their positions

Category consolidation continues

Premium brands perform well

CATEGORY DATA

Soft Drinks in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Changes in consumption continue

Healthier products gain share

Combination of international and domestic players

Limited new product development

Products with a focus on health and wellness will be in favour

MARKET DATA

SOURCES

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